LONDON.- The Other Art Fair
, the UKs leading artist-led fair, announced details of its sixth edition in spring 2014. The fair will take place between 24th and 27th April 2014 at Ambika P3 in Marylebone and will feature work by 100 of the best, unrepresented artists coupled with a dynamic program of talks, workshops and events.
Amongst a growing number London art fairs, The Other Art Fair offers a unique but inclusive experience which appeals to both art aficionados and novices. It allows visitors to interact directly with the artists, learning about their practice, the meaning of a work and even bartering. The growing number of artist applications as well as visitors with each edition is testament to the success of the formula. The fair provides artists with a platform not only to sell their work but also to forge connections with creative professionals and find inspiration or collaborations with other artists.
The forthcoming edition of the fair follows on from the unprecedented success achieved at the fairs fifth inauguration in October 2013. Taking place for the first time during Frieze Week, The Other Art Fair attracted over 12,000 visitors with 3,500 attending on the opening night alone. Marking a significant departure for the fair, it also moved to East Londons primary destination for creative events, The Old Truman Brewery, sharing the space with Moniker Art Fair. Together, The Other Art Fair and Moniker Art Fair, created one of the most successful satellite events of Londons art week.
The fairs unique premise earnt it praise for standing out amongst the many art events that coincided with Frieze. The Evening Standard commented: the nice thing is you get to deal directly with the artists rather than the middle men whilst Arts London News wrote: It was not just The Other Art Fair, it was the other art experience of being in an intimate community In the shadow of Frieze Week, the hundred odd unrepresented artists showed the London art scene how it is done.
In addition to the positive reception from the media, the fair also had great interest from some of Londons leading contemporary art galleries, with attendance by representatives from Lisson, Blain|Southern, Christies, National Print Gallery, Alan Cristea, Frith Street Gallery, and Lazarides to name a few.
As well as the artworks on display, The Other Art Fair also offers a selection of talks, workshops and events for visitors of all ages and interests.