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Announcing the VIP Art Fair 2012 with over 2,000 artists from 115 carefully selected galleries
Liz Larner, Corner Basher, 1988. Steel, stainless steel, electric motor with speed-control mechanism, 120 x 37 in (306 x 94 cm). Photo: Courtesy Galerie Michael Janssen, Berlin.
NEW YORK, N.Y.- The unique cultural destination on the web, the VIP Art Fair, provides unrivaled access to key works from leading artists to a truly global audience. From 3-8th February, work from over 2,000 artists will be on view through presentations by 115 carefully selected galleries invited to participate. VIP connects all audiences in real time to experience the art works and share what they’ve seen. Scale has no bounds in the VIP Art Fair as galleries can present intimate drawings to giant museum scale works in their booth, allowing art enthusiasts from more than 30 countries to view them in larger than life resolution.

Exhibiting galleries will present work in three carefully selected areas, alongside curated visitor tours, a Museums and Editions Hall, and artist and collector video series.

VIP’s recent appointment of e-commerce expert, Lisa Kennedy, shows their dedication to understanding and investing in our ever developing relationship with the net, and the access to the art world online. With an impeccable record of more than 15 years of leadership and innovation in Internet Commerce and Media, Kennedy was most recently Executive Vice President at Quidsi Inc, where she was responsible for growing revenues nearly tenfold from $30M, culminating in an acquisition by Amazon for $540M.

Building on last year’s platform, Social media integration with Twitter and Facebook invites visitors to share their favourite items and personalised tours with others on and beyond the site. VIP2.0 supports all web-browsers, iPad and mobile devices. The company’s new VP of Engineering, Severin Andrieu-Delille, states, "At our inaugural fair, systems struggled with high traffic volume and the site experienced technical issues. In response, we've completed major upgrades, adding substantial server and bandwidth resources. Significant load testing makes us confident we’ll meet peak demand, delivering a flawless, content-rich experience for our exhibitors and visitors.”

Increasingly, art fairs are changing the way in which art is sold. Demographics from the inaugural fair show that there is a proven platform for galleries to interact with their clients in the digital space; the week-long event drew an audience of over 40,000 visitors from 196 countries who spent more than an hour on the site viewing over 200 unique artworks. Stats at VIPArtFair.com.

As a portal to the world’s premiere contemporary art galleries, VIP Art Fair builds technology for dealers to connect with existing clients, for would-be collectors to discover the art world, and for students, educators, critics and curators to access contemporary artists.





Today's News

December 21, 2011

Rijksmuseum exhibits the evolution of the harsh, yet atmospheric 19th-century winters

Seattle Art Museum announces two new and important 17th-Century European acquisitions

Walters Art Museum announces 260 Russian enamels bequeathed, finest pieces from U.S. private collection

Masterpieces of Renaissance portraiture on view in new exhibition opening at Met Museum

Art Institute of Chicago appoints two key positions in Prints and Drawings Department

Richard Hamilton: Portrait of the Artist at the National Portrait Gallery in London

Barbara Hepworth sculpture bought for Aberdeen Art Gallery and Museums

Suburban Detroit's Henry Ford Museum revamps automobile displays, to open in January 2012

Captain Robert Scott of the Antarctic's dying letter for sale at Bonhams in London

Heritage Minister John Penrose gives protection to Star Carr, Yorkshire's answer to Stonehenge

Asian Art sale at Sotheby's Paris totals €12.45 million against an overall pre-sale estimate of €6.5-9m

Announcing the VIP Art Fair 2012 with over 2,000 artists from 115 carefully selected galleries

Host of new art world records established at Bonhams salerooms this year

Israel Museum presents contemporary design exhibition "Curious Minds"

Guggenheim launches museum exhibition catalogue in digital format and expands online publications

Three architects selected to receive the 2012 A.I.A Thomas Jefferson Award for public architecture

Asia Week New York scheduled for March 16-22

Summary of Christie's auction of The Collection of Elizabeth Taylor

Birmingham Museum of Art mobile site puts the art in your smart phone

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