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Limited Edition T-Shirt Collection Presented by Gap and the Whitney Museum
Glenn Ligon.
SAN FRANCISCO.- Building on its long history of supporting the arts, today Gap introduced Artist Editions T-Shirts, a limited edition collection of t-shirts designed by 13 of today's most influential contemporary artists, including Chuck Close, Jeff Koons, Marilyn Minter, Kiki Smith, Cai Guo-Qiang, Barbara Kruger, Ashley Bickerton, Kenny Scharf, Glenn Ligon, Rirkrit Tiravanija, Kerry James Marshall, Hanna Liden and Sarah Sze.

"We're honored to have the opportunity to partner with such a distinguished and diverse group of artists," said Marka Hansen, president of Gap brand North America. "This collaboration celebrates the intersection of art and fashion and enables people to access contemporary art in a different way. These 13 works of art speak the importance of creative expression and individuality, and we can't wait for our customers to experience them in their own way."

Gap worked in close partnership with the Whitney Museum of American Art and Art Production Fund to create the collection with the 13 artists, who are all previous Whitney Biennial participants. The Whitney Biennial is a special exhibition held every two years at the Whitney Museum of American Art that features the most important contemporary art in the United States. Gap is a proud sponsor of the 2008 Whitney Biennial, currently on view at the Whitney until June 1, 2008.

"We're delighted to join with Gap on this project that celebrates contemporary American art with new work from former Whitney Biennial artists," said Adam D. Weinberg, the Whitney's Alice Pratt Brown Director. "The Artist Editions project puts art onto our backs and sends it out into the street and into the world. Gap, Art Production Fund, and the Whitney are united in recognizing the immediacy and importance of contemporary art and its vital place in our lives. We're deeply grateful to Gap and APF for their fantastic support and involvement on this project and on the 2008 Whitney Biennial."

The limited edition collection is available exclusively at select Gap stores in the U.S., Canada, the U.K. and franchise markets, as well as online in the U.S. at gap.com. It's also available at the Whitney Museum of American Art, the San Francisco Museum of Modern Art, the Museum of Contemporary Art Chicago, the Museum of Contemporary Art Los Angeles, the Walker Art Center in Minneapolis and at Colette, a Paris-based boutique. The t-shirts range in price from $28 to $38.

Marketing Campaign Features Artists, Stephanie Seymour and Shalom Harlow

In support of the Artist Editions T-shirts, Gap is unveiling a print campaign developed by Laird + Partners and shot by acclaimed fashion photographers Inez van Lamsweerde and Vinoodh Matadin. The campaign features the artists in the t-shirts they designed, as well as models Stephanie Seymour in the t-shirt designed by Jeff Koons and Shalom Harlow in the t-shirt designed by Barbara Kruger.

While the overall images are shot in black and white, the t-shirts are in color creating a powerful effect. The campaign will be featured in the June issues of Vanity Fair, Vogue, The New Yorker and W, as well as in newspapers and in outdoor in select markets. The images will also be featured in select Gap stores nationwide.






Today's News

May 16, 2008

The Famed Collection of J. Irwin and Xenia S. Miller to be Offered at Christie's in London

Sotheby's Sale of Swiss Art on May 27 to Inaugurate New Auction Room in Zurich

Contemporary Ceramic Art from Sweden on View at The Design Museum in Ghent

Carlos Loarca: Spirit Dogs, Painting the Past into the Present

Landscapes by Photographer Gary Kolb to Open at The Loyola University Museum of Art

The Peter Golding Collection of Rock & Roll Art Sold at Bonhams

Centro Cultural de Caixa Girona Opens Infant Exhibit from The Montserrat Museum

Limited Edition T-Shirt Collection Presented by Gap and the Whitney Museum

Renowned Swiss Artist Illuminates Washington National Cathedral

The Collectors Series: Joe Ng and Luke Chan at The Art Gallery of Hamilton

Don Wright Exhibit at The Rooms Provincial Art Gallery

Sotheby's London Spring Chinese Sales Series Totals $32,549,604

Pittsburgh Corning Encourages Architects to Imagine Design Possibilities

Most Popular Last Seven Days



1.- 1949 Studebaker original Grateful Dead band truck from the 60's offered at Michaan's

2.- Image of a Christ without a beard, short hair and wearing a toga unearthed in Spain

3.- Agatha Christie's lost diamonds discovered in old suitcase are offered for sale at Bonhams

4.- Kama Sutra: Spirituality and Erotism in Indian Art explored in new exhibition in Paris

5.- Ancient cave drawings in Indonesia are as old as famous prehistoric art in Europe

6.- Empress Eugenie's Feuilles de Groseillier brooch to be offered at Christie's Geneva

7.- Roman Emperor Augustus' frescoed rooms unveiled for first time after years of restoration

8.- Dallas Museum of Art and University of Texas at Dallas partner to form new art history institute

9.- Degas's famous sculpture Little Dancer celebrated in exhibition at National Gallery of Art

10.- Artist Fujiko Nakaya's fog art wraps Philip Johnson's Glass House in New Canaan

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