When it comes to growing your Instagram account, it pays to work smarter and not harder and one of the ways you can do this is by engaging with an organic growth strategy.

Organic growth? We hear you ask, yep you heard right. An organic growth strategy can yield amazing results, but if you are unsure where to start, don’t fret, we’ve got you.

What Is Organic Growth

Organic growth is a strategy that compounds over time. You grow your account through a series of natural actions that result in your follower number increasing as well as your engagement to follower ratio. When we say natural actions, we mean you do what you do already! Like and engage with other users’ content that you enjoy, just on a larger scale.

How To Make An Organic Growth Strategy Work

Target market and audience are everything. If you really want to get this strategy off the ground, you need to understand who you are trying to market yourself too. You need to have a niche on your account of a theme of some kind. Are you an outdoors person? A fitness person or do you just like taking photos of your dog?

Either way, you will be occupying a niche and each niche has an audience. Look at Instagram accounts that are in your niche and that you like following. You’ll see that they engage with accounts that similar to their own.

What you want to do is mimic this. You want to engage with content that is similar to yours on a regular and structured basis. Like, comment and follow users that match your target audience, and you’ll see them beginning to return the favour. People love validation, so give it out to get some back!

Engage, Engage and Engage.

You may think that it is an empty effort engaging with other people’s content, but that couldn’t be further from the truth. By engaging with other people, you are setting the path for them doing the same to you.

The more engagement you have on your feed, the higher the chances that Instagram will show your content to other users. Likewise, you want to garner attention on your content, so why not ask questions when you post? This way you can start a dialogue with your audience. This dialogue will look like a question and answer, but the higher engagement you have on your content, the higher the chances that Instagram will show it to other users.

Don’t worry if your following isn’t massive though, gone are the days of Instagram rewarding accounts that have high follower numbers and no engagement. Engagement is the key to success here and if you can demonstrate that you have a loyal following that consistently engage with your content, you will be rewarded.

Organic Strategies Take Time

When you start deploying an organic strategy, you’re not going to get the results you want overnight. You won’t wake up to thousands of new followers, but you will wake up to people that want to see and engage with your content.

This is the thing about organic growth, it takes longer to realise than other strategies but the results compound over time. If you are short on time and don’t want to be spending hours of your day liking and engaging with other users’ content, then why not look to use an organic growth service? These are managed growth services that act on your behalf to make sure that your feed grows.

Before you part with your hard-earned cash though, you want to make sure you are paying a safe service. A safe service will limit the number of actions that they make on your account within a 24-hour window and will also set time to ‘sleep’ as it were. All you need to do is have a chat with them, discuss your target audience and away they go to grow your account!

Wrap Up

Organic growth is the strategy to use if you are looking for consistent, stable growth that is reflective of your target market and audience. Gone are the days where you could just buy Instagram followers and hope that Instagram wouldn’t notice.

Now you need to garner engagement and interest in your feed and an organic strategy will help you do this. This isn’t for faint hearted; you will need to be consistent with your effort to make sure you are getting your profile out there. Failing that, you can employ an organic growth service to operate on your behalf.