NEW YORK, NY.- The Notebook, a musical adapted from the bestselling novel by Nicholas Sparks, will end its Broadway run Dec. 15 after struggling to find sufficient ticket buyers during a competitive spring and summer.
But this is not the end of the road for the musical. The producers, who announced the closing Friday, said they plan a national tour of the show starting next September at Playhouse Square in Cleveland. Some musicals, particularly those with well-known titles, fare better on tour than in New York.
The musical, like the 1996 book and a 2004 film adaptation, is about a lifelong romance, told from the perspective of an older couple, one of whom has Alzheimers disease. Featuring songs by Ingrid Michaelson and a book by Bekah Brunstetter, The Notebook is directed by Michael Greif and Schele Williams.
The show began previews Feb. 10 and opened March 14 at the Gerald Schoenfeld Theater. A pre-Broadway production at Chicago Shakespeare Theater had been well received, but in New York reviews were mixed; The New York Times chief theater critic, Jesse Green, called it meretricious. (Look it up: Its not a compliment.)
Onstage, three pairs of actors play the lead characters at different stages of their lives; the musical is set in a coastal mid-Atlantic town in the 1960s, the 1970s and the present day. The Notebook was nominated for three Tony Awards but won none.
It is the fourth musical to announce earlier-than-expected closing dates since May, following Lempicka, The Heart of Rock and Roll and The Whos Tommy. Broadway is always a difficult industry, and most shows fail financially, but the odds of success are particularly long now because production costs have risen, audience size has fallen and there are numerous shows competing for attention. When it closes, The Notebook will have played 35 previews and 317 regular performances.
The Notebook, with Kevin McCollum and Kurt Deutsch as lead producers, was capitalized for up to $15 million, according to a filing with the Securities and Exchange Commission. That money has not been recouped.
This article originally appeared in
The New York Times.