Soccer remains the number one sport in the world and has been the 4th most popular sport in the US.

Unfortunately, the US Major League needs to catch up to other global major leagues in terms of participation, as revealed by a comparison made by Statista.

In recent games, players wearing jerseys with a QR code on clothing positively impacted soccer enthusiasts and game participants, encouraging them to join and play the sport.

Integrating QR codes can be an opportunity to promote soccer further to a broader audience group.

How to use QR codes on jerseys

Here are five ways players and coaches can use QR codes on jerseys.

1. Player identification
There are several players in a soccer game, and it can take a lot of work to track them all. But QR codes on their jerseys will help audiences get to know each of them.

For instance, an H5 QR code created with a free QR code generator can lead to a landing page where people can find the name, age, statistics, game records or awards, and other details of each player.

Since this gives them access to players’ backgrounds, the audience can better select who to root for and support.

2. Game details and announcements
Soccer enthusiasts would love to be updated on the next gameplay or have access to new announcements.

You can redirect the audience to your official website using a URL QR code to keep them posted on the announcement of the following game schedule and the competing teams.

3. Merch promotion
Onsite display of merch is good, but with the audience volume of a soccer crowd, it might take much effort to accommodate every order on the spot.

Soccer merchandise promoted using a QR code is more convenient and easy for buyers and sellers.

Embed your online store link or order form on QR codes and place these on your merch. When people wear these, others who love them can scan the code to purchase one for them.

4. Social media boosting
A QR code on jerseys can also help promote players' and participating teams' social media accounts. This is easy to do with the social media QR code solution.

This dynamic QR code can store multiple social media links and display them on one landing page, with individual buttons for each social platform.

If you go to the best QR code generator, you’ll find many different design templates to choose from, or you can create your layout.

5. Video presentations
Jersey QR code may also contain informative videos related to soccer.

The video content can be about playing soccer properly to give the audience additional knowledge about this sport. It can also lead to videos on the history of the sport.

Injuries or minor accidents may also occur in-game, so embedding a first-aid video guide in the QR code can also be handy.

Real-life use cases

In case you haven’t heard, QR codes on jerseys have made their debut. Take a look at these real-life use cases:

1. Brentford Football Club QR code
Brentford FC in England wore jerseys featuring a heart-shaped QR code in a campaign to save lives from cardiac arrests.

The QR code in their jerseys came with instructions on the basics of CPR that users can access once they scan the code.

2. UCF football team QR code
The UCF football team used a custom QR code in their jerseys, redirecting users to the players' bio pages, social media accounts, and merchandise offers.

Integrating the QR code aimed to promote their athletes, boost sales, and accelerate profit.

3. Tromso IL QR code protest
Many were frustrated upon learning that Qatar will host the 2022 FIFA World Cup. The country is infamous for its maltreatment of migrant workers and its stand on LGBTQIA+ rights.

Among these was Tromso IL, a Norwegian professional football club. They collaborated with Amnesty International to produce QR codes on their jerseys.

These barcodes aim to educate scanners on the country's human rights violations.

Innovate your soccer jerseys today with a QR code

Jerseys are essential to soccer. Aside from being a requirement in sports, it symbolizes unity and camaraderie among members and serves as the team identity.

Integrating QR codes on jerseys channels the same comfort to the fans, enthusiasts, or audience. These can also help players and teams raise awareness of particular causes and movements that mean to them.

Customize your jerseys and other items of clothing with QR codes. You can easily create QR codes with QRTIGER, an ISO 27001-certified online software.
Go to the best QR code generator and learn more about QR codes.