LONDON.- fig-2, a ground-breaking project which will present 50 exhibitions in 50 weeks launched last night at the ICA Studio, London in association with Outset Contemporary Art Fund. The Art Fund Curator for fig-2 is Fatos Ustek. Ustek acted as associate curator for the 10th Gwangju Biennale, South Korea and as editor of the publication Unexpected Encounters Situations of Contemporary Art and Architecture since 2000.

fig-2 is a revival of the project fig-1, which was conceived and developed by Mark Francis and Jay Jopling in 2000. Experimental in its nature, each project was programmed only a few weeks in advance to maintain as much spontaneity as possible. Providing a new model for the presentation of contemporary creativity in London, the project preceded the term pop-up. fig-1 presented projects by Jeremy Deller, Richard Hamilton, Runa Islam, Oliver Payne + Nick Relph, Will Self, Patti Smith, Caruso St. John, Philip Treacy, among others.

Fifteen years later, fig-2 will bring together a stimulating and unusual variety of established and emerging artists, drawn from contemporary art, architecture, design, fashion, film, literature and performance. There will be an opening reception every Monday evening, with the details for each weekly exhibition announced the previous Wednesday on the fig-2 website and the fig-2 weekly newsletters, designed by Brighten the Corners.

fig-2 will be run from the ICA Studio, an independent space within the ICA. The Studio is a raw, industrial space, and is reputedly and the location where ArtAngel was founded. Universal Design Studio are fig-2's architectural partners, the space will be transformed to meet the requirements of the rapidly changing exhibitions programme, with moveable walls, lighting and bookcases, to provide a flexible exhibition space able to adapt to accommodate large installation works, performances and a more traditional exhibition hang alike.

London based artist Laura Eldret has created new works for the first week of fig-2. Eldret, whose work often involves audience participation, will transform the ICA Studio into an immersive space for visitors. Throughout 2015, Eldret will develop her project, for the final outcome to be shown at the last week of fig-2. She has previously created works and projects for the South London Gallery, Camden Arts Centre, Ikon, Glasgow International and Baltic.