You need years of experience, the right tools such as
motel management software, and stellar organization systems to become great at hotel management.
Despite their courage, many hoteliering enthusiasts struggle to answer one question - how to manage their business?
Motel or hotel managers must also be people who are able to balance customer service, operations, and employees.
Here are some tips for successful motel management
As a hotel manager, there are a few things you should know and keep in mind, and I will discuss some of those things in this section.
1.Mentality of a team
There are many factors that contribute to a guest's experience. It begins when a guest makes a reservation on your hotel's website, continues when the guest arrives at your hotel, and ends with the valet and bellhop. The front desk takes care of the rest, and housekeeping carries it out.
They may also interact with food and beverage staff, exercise instructors, and other hotel staff during their stay.
The key to success as a hotel manager is to ensure that your entire staff functions as one unit - a true team. And that team has one goal: to provide excellent service to your guests while increasing your bottom line.
Although you can't watch over every team member's shoulder throughout the day, you can instill important values that promote thriving teams, such as:
● Conflict Resolution in a Polite Way
● Communication that is clear
● Policy adherence
● Providing assistance to fellow employees
● For our guests, we go above and beyond
It's much easier for hotel staff to solve urgent problems when they work together. And it makes your job as a manager that much easier as well.
2. Follow Up With Event Leads
You should keep this hotel management tip in mind at all times.
Event leads are one customer segment hotel managers should devote more time and effort to if there is one that deserves more respect and gratitude.
Hotel revenue depends even more on the conversion of leads into paying guests. This is especially true in light of declining business due to the covid pandemic.
If someone is organizing a conference or another event, they may bring 50, 100 or even 1,000 additional guests to your hotel. There is a big difference between $150 and $150,000 for your bottom line.
● You can follow up with event leads using a variety of methods, such as:
● Campaigns via SMS
● Phone calls with friends and family
● Ads for remarketing
Follow up within less than a week of the lead first contacting you to give yourself the best chance of earning their business before another hotel does.
3. Leverage Social Media
Although traditional advertising - billboards, physical mail, radio, television, and telemarketing - still have their place, nothing can reach your market at scale as effectively as social media.
Utilize social media by reposting photos that guests post while staying at your hotel. Provide guests with a catchy hashtag or geofilter to encourage them to take these photos.
If you plan on running a sweepstake with giveaways such as free stays in the future, be sure to ask permission before reposting any guest-generated content.
4.Communicate effectively
Mastering the art of communication will ensure important elements of the guest experience don't slip through the cracks. Mistakes result from a lack of communication, which leads to crises.
The person responsible for hospitality should set an example by communicating early and often in order to address potential issues and maintain team alertness. Take responsibility for explaining hotel procedures and protocol. Thus, building effective communication needs to be mastered and learned by having an
Agile Project Management degree, which can help you work efficiently and develop expertise in your role.
5. Keep up with the latest trends
In the hospitality industry, trends are constantly changing. What was sophisticated or trendy yesterday might be considered cliche or tacky in a few years.
Every few years, hotel managers should bring in interior designers to update their hotel's look and feel based on data-driven guest preferences. The hotel should also reflect the current market conditions.
You can demonstrate that you take guest safety seriously in a post-pandemic setting by providing QR codes, extra cleaning, and social distancing protocols.
Make sure your property is equipped with a COVID-19 survival kit in order to serve your guests better and ensure their safety.
6.The importance of hiring smart
Hotel success depends heavily on the staff you hire. The best location, architecture, and food will not matter if your staff is rude, inexperienced, or unfit.
Hire candidates with the right attitude first. Almost everything else can be learned over time. Once you hire the right staff, you will have a decisive advantage over your competitors.
7.Scheduling employees optimally
In hotels, employee scheduling can quickly become overwhelming from a management perspective, since there are various employees and departments at any given time.
The schedules of these employees often differ - full-time, part-time, night shift, day shift, etc. Keeping track of this manually is nearly impossible.
With ZoomShift, you can have a single HQ for all your employee scheduling needs, including:
● Keeping track of when you clock in and out
● Changes to the schedule
● Sharing of team schedules
● Logging of break times
Managers can't afford to waste hours each week on menial tasks with a full schedule of their own.
8.Standard operating procedures should be followed
Here's one of the top-rated hotel management tips. Many hotels overlook this aspect, but it shouldn't.
It is important for every hotel to have a Standard Operating Procedure (SOP), which describes how each role should be performed.
When an employee has a question, they can quickly refer to the SOP document to learn how to perform a task, or what the protocol is for a given situation.
9. It is important to incorporate feedback
To make the right decisions in the hotel industry, feedback is essential. It can be the difference between guessing what your next move will be and having objective data to guide your decisions.
First of all, employee feedback can be conducted during monthly or quarterly meetings. This will allow you to gain valuable insight into your hotel's areas for improvement. Make sure your staff is comfortable sharing their true feelings without fear of punishment.
Secondly, make sure you get feedback from every guest. Leave feedback cards in your hotel, or send an email survey to follow up. Even if your customers aren't comfortable voicing their concerns in person, you can learn what they really like about your hotel experience in some degree of privacy.