The First Art Newspaper on the Net    Established in 1996 Wednesday, August 10, 2022


Why domain name is important



Your company’s domain name is the first thing your customer will encounter when they discover your website and it’s one of the key things that will make your company stand out, with over half a billion domains in existence, a good domain is the difference between a successful business and sinking in to obscurity, so you need to make sure you get it right.

Credibility is key
Your domain name adds credibility to your business and having your own domain name makes your company look professional. A short, easy to remember domain name is key for your business and if you don’t own your own domain customers will assume you don’t care about making a professional impression and could lead them to believe that the service you offer in turn will be unprofessional.

Branding
Having your own domain name for your company can help you build your brand and help you reinforce your brand value. If you have a relevant, memorable domain name or a domain name that matches the name of your company, customers will remember it and always associate it with your company and your service and hopefully pass the name onto friends.

Personalised emails
Owning a domain name allows you to create personalised email addresses to your own domain name for your business. Having personalised email addresses for your workforce makes the company look more professional and is a great way to promote your business as a brand, unlike if you were to use Gmail, Yahoo or Hotmail for business uses.

SEO is important
When it comes to search result rankings, your domain name plays an important part in where you rank. Search engines do recognise the importance of domain names and if you own a domain name search engines will rank you higher than if the domain is part of another domain such as when you get your website launched with a free web host. It’s also good to feature keywords in your domain name as these are more likely to rank higher than one without a keyword.

Ultimately a good domain name is vital for your business and plays quite a important part in both generating traffic for your website as well as building your brand reputation, without a good domain you could lose out to your competitors. If you’re looking to purchase a domain for your business and don’t know where to start, speak to a member of our team today!










Today's News

March 29, 2022

Artis-Naples, The Baker Museum announces opening of spring exhibitions

ARCOlisboa 2022 returns to celebrate its 5th anniversary

Ketterer Kunst pulls out of Russia

Phillips to feature monumental Calder mobile in May evening sale of 20th Century & Contemporary Art

Crypto art pioneer Olive Allen announces Postmasters Gallery solo show and representation

Warhol Screen Tests: Evocative short films to be shown at the Currier Museum

Arp Museum Bahnhof Rolandseck opens 'Bettina Pousttchi: Fluidity'

Picasso's 'Grand Tete de Femme,' Warhol's '$' among highlights in Heritage Auctions' April Prints & Multiples Event

Phillips announces 10 distinguished works from the prestigious Anderson Family Collection

The Cummer Museum of Art & Gardens announces Revolve: Spotlight on the Permanent Collection

MGM Resorts reshapes public fine art collection with focus on diversity, equity and inclusion

Lunar dust collected by Neil Armstrong on first mission to Moon comes to auction

Galleria Continua announces the representation of artist Ana Maria Tavares

Location chosen for Jack and Shanaz Langson Institute and Museum of California Art

Christie's Jewels presents 'The Flawless Star' - Highest valued jewel offered in an online-only auction

Louisiana opens the first large-scale retrospective in Scandinavia of the work of Diane Arbus

Highly desirable glass pieces change hands earch 19th at Woody Auction

New Exhibition at Missoula Art Museum showcases work by Indigenous artist

The Ukrainian Institute of America presents A Living Installation of Ukrainian Easter Eggs

UOVO partners with collector Howard Rachofksy and advisor John Runyan to acquire 85,000-square-foot facility in Dallas

Museum acquires 1774 printing of powerful letter rebuking slavery written by African American poet Phillis Wheatley

Ioana Stanca's NYC debut opens at the Romanian Cultural Institute

Anna Laudel Düsseldorf opens Tuğçe Diri's first solo exhibition in Germany

Kimsooja exhibits three works at the Oratori de Sant Feliu in Palma de Mallorca

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