ATLANTA, GA.- The High Museum of Art was recently selected to partner with ArtBabble.org, an online art initiative that allows the Museum to post its art video content to an ever-growing online community. Launched by the Indianapolis Museum of Art in April 2009, ArtBabble.org features high-definition videos of cultural highlights from more than 20 organizations, including institutions such as the Museum of Modern Art, New York, the Art Institute of Chicago, and the Van Gogh Museum, Amsterdam.

ArtBabble.org currently features High Museum of Art videos of past, current and upcoming exhibitions as well as exclusive interviews with featured artists, Museum curators and directors. The partnership will add to the High’s already extensive efforts to create a cutting-edge, interactive online experience for patrons and art enthusiasts. Video content ranges from original documentaries to exclusive information and behind-the-scenes footage of the Museum’s installations.

Designed to be user-friendly, the site’s mock dictionary entry self-defines ArtBabble as “a place where everyone is invited to join an open, ongoing discussion—no art degree required.” The site offers full transcripts of most posted videos, the option for viewers to download content directly and use of the “notes” section, which allows viewers easy access to more information and additional online resources relevant to the subject matter.

ArtBabble.org
ArtBabble.org is an online community created to showcase educationally focused videos about art and artists. Created by the Indianapolis Museum of Art and launched in April 2009, the groundbreaking site allows visitors to explore art online through a collection of high-definition videos, including interviews with artists and curators, original documentaries and video about art conservation and installation. Making smart use of innovative cloud computing technology, ArtBabble is a global platform that features in-depth associated content and social media integration to give viewers easy access to a wide range of art content.

With 27 internationally acclaimed partners, ArtBabble highlights the best art video content produced by museums and cultural organizations both large and small. Awarded the 2009 Gold MUSE Award for Best Online Presence by the American Association of Museums and, more recently, the 2010 Best Overall Site by the International Conference of Museums and the Web, ArtBabble has been identified by its peers as an outstanding example of institutional collaboration. ArtBabble was developed by the award-winning new media and technology departments at the Indianapolis Museum of Art and made possible by a grant from the Ball Brothers Foundation.