DALLAS, TX.- Heritage Auctions — the largest fine art and collectibles auction house founded in the U.S. and largest collectibles auctioneer in the world — will present a landmark entertainment auction event from July 15-18, 2025. Collectors and cinephiles will find invaluable pieces of entertainment history from beloved films and television shows throughout the auction series. Featured pieces served as the building blocks upon which blockbusters were built, such as the sled named Rosebud from Orson Welles’ masterpiece Citizen Kane, the inscribed tablets from Cecil B. DeMille’s epic The Ten Commandments, Indiana Jones’ bullwhip from The Last Crusade, Luke Skywalker’s Red Five X-wing from The Empire Strikes Back and artist Bob Peak’s original key artwork for Apocalypse Now, to name a few.

The four-day event will begin on Tuesday, July 15 with treasures from the Cecil B. DeMille Lifetime Collection. From Wednesday, July 16-Friday, July 18, the Hollywood/Entertainment Signature® Auction will boast full artworks from Bob Peak plus hundreds of iconic props, costumes, art pieces, and treasures from cinema’s rich and vast history — from James Bond’s getaway Citroën from For Your Eyes Only to Wyatt Earp’s revolver from Tombstone, from E.T.’s clever closet disguise to I Dream of Jeannie’s genie bottle.

“This is not just the most important Entertainment event we’ve ever held — it’s one of the most important in Entertainment auction history,” says Joe Maddalena, Heritage’s Executive Vice President. “From DeMille’s camera and Rosebud itself to Luke Skywalker’s X-wing and Indiana Jones’ whip, these aren’t just props. They’re mythic objects. They tell the story of Hollywood’s greatest moments, one piece at a time, each tied to a memory, a performance, a legend. We’re honored to bring them to the fans, collectors and institutions who will preserve them for the generations to come.”

Leading up to the event, items will be on display for the public at Heritage Auctions in Beverly Hills, CA from June 25-July 15. Additional viewings are available by appointment.

Treasures from the Cecil B. DeMille Lifetime Collection

Heritage is honored that the DeMille family has entrusted it with the privilege of presenting an extraordinary and historic collection — a tribute to the man who made Hollywood the capital of the motion picture industry.

Among the most prized treasures offered in the July 15 DeMille session is the actual Pathé camera used to film The Squaw Man 1914 — DeMille’s directorial debut and the first feature film shot in Hollywood. From that pivotal moment forward, DeMille’s career was shaped by his innovation and his unmatched commitment to storytelling and spectacle.

Also featured is one of the most visually and symbolically powerful mementos of DeMille’s career: the red granite tablets of the Ten Commandments, created in connection with his epic 1956 production. Carved from granite quarried from Mount Sinai, the tablets are unique and beloved artifacts from DeMille’s personal collection and embody the spiritual gravitas and visual grandeur that DeMille brought to his Biblical epics.

Collectors will also discover original significant props, such as the golden calf from The Ten Commandments, as well as concept art, detailed costume sketches, storyboards and awards from DeMille’s remarkable history of filmmaking.

“Each item in the collection is a testament not only to DeMille’s legacy but also to the story of Hollywood’s birth and rise, " says Maddalena. “Whether you’re a seasoned collector, film historian or passionate admirer of classic cinema, you’ll find an unprecedented opportunity to connect with the very roots of film history.”

The “Lost” Rosebud Sled from Citizen Kane, stumbled upon by director Joe Dante in 1984 while working on the former RKO Pictures studio lot

“Rosebud” is certainly among the most potent symbols of cinematic storytelling from a film that defined the language of cinema. Orson Welles’ tale of mogul Charles Foster Kane often tops the list of best movies of all time, and Rosebud — Kane’s childhood sled — is at the very heart of it.

Long thought lost, this original “Rosebud” sled from Citizen Kane is one of only three known to survive and was miraculously saved from disposal by director Joe Dante in 1984 while filming on the former RKO lot. Crafted of pine and matching the detailing of the known examples, this sled is a fabled artifact from Welles’ masterpiece. With its red paint, stenciled lettering and unmistakable aura, this sled embodies the very symbol of Kane’s lost innocence and one of cinema’s most enduring mysteries.

Dante, the acclaimed director of Gremlins and The Howling, was no avid collector, but he of course recognized the sled’s importance, and he preserved it quietly for decades, even planting it as an Easter egg in four of his own films. Scientific testing has confirmed the sled’s period authenticity, and like the others, it bears signs of production use, including original paint, wear, and removed rails likely sacrificed to wartime scrap drives. This is not just a prop — it’s a piece of cinematic legend, rescued by a beloved filmmaker and now returned to the spotlight.

Apocalypse Now and the Original Movie Poster Artwork of Bob Peak

There is some extraordinary original artwork in this auction, the first glimpse of posters that would become as iconic as the movies they were meant to advertise. In a landmark offering of original movie poster art, Heritage Auctions will present 12 striking large-format paintings by legendary illustrator Bob Peak, including key art from Rollerball, Excalibur, The Comfort of Strangers and his career-defining masterpiece for Apocalypse Now. These vibrant, cinematic works, consigned by Peak’s family, showcase the bold style that revolutionized film advertising in the 20th century. At the center is Peak’s iconic mixed-media artwork for Apocalypse Now — a haunting synthesis of Brando, Sheen and the film’s fever-dream intensity — widely considered the most important piece of movie poster art ever to reach the auction block.

Harrison Ford’s Indiana Jones and the Last Crusade Screen-Matched Signature Bullwhip Presented to HRH Prince Charles at the Royal Premiere, 1989

Screen-matched to the climactic Grail Temple sequence in Indiana Jones and the Last Crusade, this original 12-foot David Morgan bullwhip, crafted from hand-braided kangaroo leather, is the very whip seen at Harrison Ford’s side as Indy faces the final deadly trials protecting the Holy Grail. Expert analysis confirms its distinctive curvature, handle shape, and leather plaiting match the whip seen as Indy kneels to save his wounded father, revealing the checkered grip and telltale turk's head knot visible in close-up. It also appears during the tense chamber scene with the Grail Knight, its silhouette unmistakable in multiple hero shots.

Presented by the film’s producers to then-Prince Charles at the 1989 Royal Charity Premiere in London, and later gifted by Princess Diana, this whip is authenticated by Lucasfilm and backed by detailed analysis. With documented screen use, elite provenance, and its unforgettable appearance at the film’s emotional peak, this is one of the most important Indiana Jones artifacts ever to surface.

Vintage Photo-Matched “Actors Studio” Sign, circa 1950s

It once hung on the white-brick facade of the New York City institution where legends like Brando, Dean, De Niro and Pacino forged a new kind of acting. As did Marilyn Monroe. As a silent witness to the revolution in American performance, this original Actors Studio sign — photo-matched to an iconic 1950s image of Monroe — is a tangible relic from the birthplace of method acting. Hand-painted on Masonite and framed in its original black wood, the sign carries unmistakable details that match Monroe’s famed photograph, including circular mounting indentations and paint flaws between the letters.

With direct ties to Monroe and the legendary Studio that forever altered the craft, this sign offers collectors a rare and evocative artifact of Hollywood’s most formative era. More than a piece of ephemera, it is a museum-worthy emblem of one of the most influential spaces in entertainment history.

Marilyn Monroe's Personal Exotic Harem Costume Worn in Her Famous 1958 Richard Avedon Photo Shoot for LIFE Magazine

On the topic of the incomparable Marilyn: Worn by Marilyn Monroe in her legendary 1958 LIFE magazine photo shoot with Richard Avedon, this elaborate harem costume captures the Hollywood icon in one of her most glamorous and imaginative roles, posing as silent film vamp Theda Bara in a bid to play Cleopatra. Featuring snake-motif gold lamé and ornate jewel-encrusted details, this dazzling ensemble was immortalized by one of the 20th century’s most influential photographers and remains a cornerstone moment in fashion and pop culture photography.

I Dream of Jeannie: Barbara Eden’s “Jeannie” Ornate Screen-Used Genie Bottle

Few props in television history are as instantly iconic as Jeannie’s bottle, and this screen-used original from I Dream of Jeannie is the real thing. Studio-painted over a 1964 Jim Beam decanter in rich purples, oranges and golds, this bottle appeared on screen throughout the show’s color seasons and was gifted by special effects legend Richard Albain to associate producer Joseph Goodson at series’ end. In 2025, Goodson reunited with Barbara Eden, who personally signed the bottle in silver and black ink.

Housed in Barbara Eden’s own custom travel case — the same one she used to carry her personal Jeannie bottle, now held by the Smithsonian — this piece carries unmatched provenance and nostalgia. Accompanied by letters of authenticity from both Eden and Goodson, it’s not just a prop; it’s a pop-culture treasure with star power and nostalgia baked into its glass.

Kurt Russell's Signature “Wyatt Earp” Colt .45 Buntline Special from Tombstone

Photo-matched to a key on-set image of Kurt Russell in Tombstone, this hero Colt .45 Buntline Special is one of only three live-fire revolvers used by Russell as Wyatt Earp, and the only one ever to reach public auction. Featuring the engraved brass grip badge reading “To Wyatt Earp, Peacemaker…” and the distinct swirled case-hardening finish unique to the screen-used prop, this legendary firearm embodies the grit, myth and cinematic punch of one of the greatest modern Westerns.

Luke Skywalker Red Five X-wing Starfighter Filming Miniature from Star Wars: Episode V: The Empire Strikes Back

One of the most iconic starships in cinema history, this original filming miniature of Luke Skywalker’s Red Five X-wing — used in Star Wars: The Empire Strikes Back — is a rare survivor from Industrial Light & Magic’s effects work on the landmark 1980 sequel. Identified by its five red stripes and tiny R2-D2 dome, this 12-inch model was flown to Dagobah, Cloud City, and straight into cinematic legend, as confirmed by ILM visual effects supervisor Brian Johnson in a detailed letter of authenticity.

Crafted in ILM’s San Rafael model shop and shot by Ken Ralston using multi-element motion control, this X-wing embodies the golden age of practical effects. Screen-used, visually distinctive and tied to the hero of the original trilogy, it stands as a crown jewel for Star Wars collectors and sci-fi history lovers alike.

James Bond: For Your Eyes Only: The Yellow Citroën 2CV From the Car Chase Sequence

One of only three 2CVs specially modified for the unforgettable car chase in 1981’s For Your Eyes Only, this bright yellow Citroën was the “pristine” hero car seen at the start of the 7-minute action sequence, as James Bond (Roger Moore) and Melina Havelock (Carole Bouquet) flee Gonzales’s villa. Outfitted at Pinewood Studios with a more powerful Citroën GS engine and reinforced for stunt work, this vehicle is instantly identifiable on screen by its black sill stripes and Spanish-style plates, and uniquely, it was used for shots without a roll cage to keep the leads clearly visible on camera.

Beloved by Roger Moore himself, who called it his favorite Bond car, this 2CV marked a cheeky departure from Aston Martins and embraced Bond’s resourceful charm in full throttle. Long thought lost, it was rescued from a Paris scrapyard by a Citroën enthusiast and has never been offered at auction until now. A cult-classic film car with bulletproof provenance, it’s a rare chance to own the Bond franchise’s most unlikely and unforgettable getaway vehicle.

These are just a handful of the covetable treasures on offer in a four-day event that together make up more than a thousand items — the very building blocks of our entertainment history.