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Arielle and Joann Eckstut, known for their work on "The Secret Language of Color," have also authored a comprehensive and accessible exploration of the science behind color: "What Is Color?: 50 Questions and Answers on the Science of Color." This book offers a deep dive into the fundamental principles that govern how we perceive and understand hues.



Taking a question-and-answer format, the book tackles 50 essential questions about color, drawing from a variety of scientific fields. Readers can explore the physics and chemistry of light and color, delve into the biological mechanisms of vision, examine the role of technology in color reproduction, and even consider the influence of psychology on color perception.



"What Is Color?" aims to explain how and why we see color the way we do. It investigates the relationship between color and light, exploring the nature of light waves and their interaction with our eyes and brain. The book also addresses the concept of primary colors, clarifying the scientific basis behind color mixing and the creation of different hues.



A key strength of the book lies in its interdisciplinary approach. It seamlessly integrates perspectives from various scientific disciplines, providing a holistic understanding of color. This approach allows readers to appreciate the complex interplay of factors that contribute to our perception of color, from the physical properties of light to the cognitive processes of the human brain. The book also delves into how biology, language, and culture shape the colors we perceive, offering a broader context for understanding color's role in human experience.



The authors have incorporated numerous visual aids, including infographics and illustrations, to enhance understanding and engagement. These visuals are designed to clarify complex scientific concepts and make the learning process more accessible. They contribute to a deeper understanding of the relationships between light, color, and perception.



"What Is Color?" is designed to be a valuable resource for a wide range of readers. While it is particularly relevant for artists, designers, scientists, students, and decorators—anyone whose work or creative pursuits involve color—its accessible style makes it suitable for anyone with a general interest in the subject. The book provides a solid foundation in the science of color, making complex information understandable and engaging for a broad audience.




Artdaily participates in the Amazon Associates Program, an affiliate advertising program designed to provide a means for us to earn commissions by linking to Amazon.com and affiliated sites. When you purchase through our links, we may earn a small commission at no additional cost to you. These commissions help us continue curating and sharing the art world’s latest news, stories, and resources with our readers.