NEW YORK, NY.- Last March, Law Roach seemed to be at the peak of his career as a celebrity stylist. He had won the first stylist of the year award from the Council of Fashion Designers of America, and was working with Zendaya, Celine Dion, Anya Taylor-Joy and Anne Hathaway, among others. Then, out of the blue, he announced on Instagram that he was quitting.
The politics, the lies, and false narratives finally got me! he wrote. You win
Im out.
Cue shock, horror and a lot of speculation. There were rumors that he had called Priyanka Chopra Jonas fat. Rumors that he had thrown a tantrum because Louis Vuitton wouldnt seat him next to Zendaya in the front row.
Whispers that he had become more of a diva than the divas he served. (He did call himself an image architect, trademark the term and insist that everyone else call him that, too.) But there were also questions about racism in fashion. And there was curiosity. Was it really over?
It was, it turned out, a somewhat dramatic career pivot.
On Monday, Roach is dressing Zendaya, a host of the Met Gala, which he is also attending. (He has been choreographing her wardrobe for the Challengers promotional tour.) The same day, he will make his debut as a judge on a new E! network show with Julia Fox, OMG Fashun, a competition series focused on upcycling old textiles into one-of-a-kind garments.
He has a how-to book coming out. And he is plotting a certification course for would-be stylists that will essentially mass-market and formalize his approach.
Its about getting at the core of who someone is, he said. The dress is the last part of it. Heres some of the rest.
This interview has been condensed and edited for clarity.
Q: Were you surprised by the reaction to your Instagram announcement?
A: The first two, three months were really hard. So much of who I was depended on what I was doing, and I felt like I didnt know who I was. I was just tired. Also, my nephew died the year before.
He was 3, and he fell out a window the day before Thanksgiving. I never had a real time to grieve because I was working and working and working. So I went through this grieving process for him and for my career. I went through guilt, thinking that people who look up to me were going to see me as a quitter, and sadness.
Q: But you chose to announce that you were quitting. Was it because you think stylists dont get enough respect?
A: I felt like every time I came into a room, I still had to prove myself. I changed the trajectory of peoples careers, changed their visibility, but I still have to argue for what I think is the best look. And if the gatekeepers dont like the relationship, automatically I became too expensive or too problematic.
Q: How much of a diva are you?
A: A big misunderstanding is that Im unapproachable. But I kind of created that because I didnt want to be distracted by LA and New York and the lifestyle, so I decided to be mean and make people not like me so they wouldnt invite me to their birthday parties, so I wouldnt have to feel guilty for not going.
Also, I have a reputation on television of really being in your face I dont like you, why did you make me look at that, the performance was terrible. So people were like, Oh, hes so nasty. I think that at the moment I wrote that post, I just wanted to be left alone.
Q: What did you actually do?
A: I am from Chicago and live in LA, but I have a property with 19 acres in Georgia I bought during COVID. I was able to trace my family lineage back to slavery, and I found both sides of my family, including that someone on the white side owned one of my ancestors.
When the owner relative died, he left the other relative, who was then 5 years old, to his 9-year-old son. Thinking about a 9-year-old owning a person was so painful for me, I thought, I want to own a plantation. It became a safe place for my family to go.
Then I did a book, How to Build a Fashion Icon: Notes on Confidence From the Worlds Only Image Architect. Its essentially a self-help book.
Q: You dont seem that retired.
A: Im the most unretired retired person. But everything Im doing now is on my own terms. Ive been saying no to a lot of unhappy people. Except Zendaya. I cant say no to her.
Q: Speaking of Zendaya, tell me a little about how you work with her. She has been your client since she was 13. Do you tell her what to wear?
A: We call each other our fashion soulmates. We also refer to our relationship as big ideas, small details. I come in with, You should wear 14 dresses, and you should change, and you should have a wig on and take it off so your hair should fall down! And shes: No, no, no, no. Were going to do two dresses, and Im going to keep the same hair.
Its like, I write the script, and she does the rewrites. Not saying that we dont argue, because we do, and we fight over things. But I know my place. I know shes the boss, and she also has enough respect for me and love for me to let me be the boss sometimes.
Q: Can you tell us anything about what she is wearing to the Met?
A: I havent seen Zendayas dress! Weve been on two press tours Dune 2 and Challengers and doing two Vogue covers. The dress isnt even made. They wont fit until Saturday.
Q: Is wanting to be the boss what is behind your desire to go into styling academia?
A: I always asked the question, Why dont we see more people who look like me doing this job? We just dont get the same opportunities. This is one of the ways Im going to combat that.
You can take all the master classes you want, but that doesnt necessarily give you a shot at entering the industry. My idea is, you take a certification course, based on my way of styling. There will also be electives from industry people who support the curriculum, like financial literacy, because as an independent contractor, I learned from my mistakes.
Q: What mistakes?
A: My first year, I made $120,000. I thought I was rich, to be quite honest, but nobody had ever tapped me on my shoulder and said, Hey, most of that has gone into taxes. So I spent $100,000.
And then I got into tax debt. I owed $65,000. The only reason I knew is because I went to the ATM, and there was no money in there.
Q: Hold on a second. Not to change the subject, but is that your hair on a stand on the table?
A: I have a really, really short haircut. When I started doing television I did Legendary for three seasons, and the final two seasons of Americas Next Top Model I was inspired by a stylist and DJ named Andre J. He was really cool in the early 90s, and he did a French Vogue cover, this Black man with this hair and a beard, and it kind of changed my life.
So when Americas Next Top Model came around, I thought, Oh, Ill put on this long, straight hair and create this separate, diva-ish person, and my clients wont recognize me. But it didnt work. Its become part of me.
Q: Whats the difference between the private you and the public you?
A: When Im with my clients, the client is always the priority. But when I started doing television, I got to feel like the priority. I love having my own identity. I dont want to be known as Celine Dions stylist or Ariana Grandes stylist. Being on television gave me the license to demand to be treated as my own person. I want my headline to be Law Roach, former stylist, now sits at the helm of a billion-dollar company.
Q: So you have a plan to get to a billion?
A: We can write books and manuals. We can take what we do with the course and package it and sell it to other people. We could buy a brand. I really want to buy a brand. I have one in mind.
Q: Which brand?
A: Emanuel Ungaro. I need a brand that has a legacy. Its a natural transition, I think, from good stylist to good designer or, hopefully, great designer. I want to own the brand, which may turn into buying other brands, which can turn into my own version of LVMH or Kering. I actually have the wedding dress that was the last look of Ungaros last couture show in a dress box under my bed. Its been there for six, seven years. Im using that to manifest. I really believe in manifesting. I think thats my next book.
This article originally appeared in
The New York Times.