Advancements in technology continue to alter the way people connect in every society. Meanwhile, many people believe that the introduction of digital media will certainly alter everything without leaving any stone unturned.
However, that notion has not affected the use of invitation cards for special occasions as some expected. Invitation cards are special for some reasons. But more importantly, invitation cards that are printed with excellence speak volumes.
Let’s see the reasons why you need invitation cards for your event and what it takes to create fantastic invitation cards.
Reasons Why You Need Invitation Cards
If you’re organizing an event like an office opening ceremony, end-of-year or birthday party, award/dinner night, product launching, etc., here are some vital reasons why you certainly need invitation cards.
Create personal connections
A personalized card with your name on it communicates honor, respect, and appreciation for your personality; hence, people take it very personal. Despite the advent of digital invitations through emails and other social media platforms, most people still
prefer printed invitation cards.
So, if you want to make someone perceive that you value and honor them, traveling from one to city to another just to hand them a printed invitation card can help you achieve that.
Communicate the message of your event uniquely
With an invitation card, you don’t need to say much about the kind of event you’re organizing. For instance, a wedding invitation card differs from a birthday invitation card. Therefore, you can leverage diverse types of invitation card styles to set the tone for that special event of yours.
The invitation card design, color, and other design elements will help communicate the message of your event seamlessly and effectively.
Invitation cards create memories
Digital invitations sent through email and other social media platforms can easily get missing amidst thousands of files. But printed invitation cards create lasting memories, such that you recall the event in a flash the moment you set your eyes on the card many years after.
Convey essential details about your event
Invitation cards capture virtually every important detail about your event. It passes specific information that you may not remember to tell your proposed guests face-to-face. A typical invitation card contains details such as the purpose of the event, venue, date, time, dress code, etc.
Invitation cards are more persuasive
Again, when it comes to using digital invitations via social media, people are not as persuaded to attend your event as they would when you use printed invitation cards.
Inviting people face-to-face through the distribution of your invitation card compels them in a subtle way to give you a positive response. So, ensure to distribute printed invitation cards for your next event if you want massive attendance.
Designing Fantastic Invitation Cards
Now that you understand how valuable and effective invitation cards can be when distributed prior to an event, it’s essential to know how to design excellent and eye-catching invitation cards. The following are a few tips to elevate your invitation card design.
Define the purpose of the invitation card
First things first, ensure to define the exact purpose of your invitation card before you begin the design process.
Of course, the general purpose is to drive attendance to your event. But the point here is that a birthday invitation card cannot contain the same message and design elements as a real estate company’s opening ceremony invitation card. So, which event are you inviting people for?
Choose the ideal dimension
Once you settle on the purpose of the invitation card, the next thing is to set the dimensions for your design. Invitation card dimensions differ based on the type of event and taste of the organizer.
So, here are a few dimensions you may want to consider selecting from: RSVP card – 3.5 x 5 inches, standard invitation – 5 x 7 inches, thin invitation – 4 x 9.25 inches, large invitation – 6.5 x 8.75 inches, response card – 4.25 x 5.5 inches, etc.
Work with color theory
Colors have a special way of conveying the message or tone of your event when applied strategically. So, carefully ascertain the exact colors that communicate the message of your event.
For example, red communicates emotion/affection; blue communicates royalty; gold communicates luxury; pink communicates romance, and so on. Therefore, choose your colors intentionally.
Apply creative and legible fonts
When designing an invitation card, feel free to explore your design creativity. However, ensure to use easy-to-read fonts while maintaining a touch of creativity.
If it’s a wedding or birthday invitation card, the names of the celebrants should appear with bold and large fonts, while other details can maintain relatively smaller fonts.
Avoid overcrowding
Inasmuch as you want to capture every vital piece of information in your invitation card, be sure to avoid using too many texts and other design elements. Remember, “Less is more,” especially when it comes to designing an invitation card.
Align texts to the center
An invitation card is not a formal letter that should be aligned to the left. You want to try as much as possible to make it unique and maximize the space available on the card. So, ensure to align your texts to the center point.
Incorporate pictures
Some invitation cards may need photos to make them more eye-catching. However, if the purpose of the invitation is official, you may not need pictures. Conversely, if it’s for an informal event, incorporating photographs can be a great idea.
Maintain consistency
Generally, consistency should always be maintained when creating a design. For your invitation card, ensure to stick to a few creative font styles/sizes, photos, illustrations, color palettes, and a specific design layout.
Use already-designed templates
If you’re a beginner, leveraging already-designed invitation cards online can be an easy way to create nice invitation cards. You can make free designs using templates from Canva.
The templates come with everything you would need on the card; however, you only need to replace them with your personalized information, images, etc.
Printing Quality Invitation Cards
Quality printing is everything! Of course, you need an excellent, eye-catching design for your invitation card; however, a poor-quality printout will destroy all your efforts. That’s why you can’t afford to allow non-professionals to handle your printing. Working with HelloPrint can help to ensure that your invitation card comes out sleek and sophisticated with excellence.
Final Words
Moving your invitation card from ideation to creation and printing requires an understanding of what it takes to produce exceptional invitation cards.
Everything you need to know has been unveiled in this article. Therefore, be sure to stick to the design rules and let the professionals take responsibility for your high-quality printing.