NORFOLK, VA.- The Chrysler Museum of Art announced the appointment of Ashley Grove Mars as Director of Communications. She will lead the Museums marketing and communications efforts, working with Museum staff to increase visibility of Museum initiatives and exhibitions.
Ashley Grove Mars brings an impressive breadth of experience in communication to this role, and her background in journalism will be most useful as she helps share the Chrysler Museum of Arts story, said Erik H. Neil, Macon and Joan Brock Director of the Chrysler Museum of Art. As the Museum continues to cement itself as a premiere destination of arts and culture, strengthening our strategic communication efforts is vital to ensure the community is aware of all that we have to offer.
Mars is an experienced marketing and creative professional, with a background in journalism graphics. She has worked in the news and media, healthcare, commercial real estate, nonprofit and tourism industries, giving her a range of experience that will support the Museums communication efforts. Prior to joining the Museum, Mars was the Director of Communications at the Virginia Zoo where she led its marketing efforts, developed key internal and external communications, and oversaw public relations and advertising strategies.
I am absolutely thrilled to be joining the Chrysler Museum as the Director of Communications, said Mars. The Chrysler has long been known as a source of inspiration and distinction and is embarking on a pivotal phase of its legacy. As a part of the leadership team, I look forward to contributing to the strategic growth of the organization and to enhancing the visibility and accessibility of a cornerstone of this great community.
During her time at the Virginia Zoo, Mars was a key player in developing the strategic vision of the Zoo, which helped increase attendance and visibility to the organizations mission. Her arrival to the Museum comes at a critical time, as the Campaign for the Chrysler and planning for the next 50 years is underway. In the coming months, Mars will lead communication initiatives supporting museum exhibitions, the Perry Glass Studio expansion, and program endowments. Mars began work at the Museum in early September.