Starting a YouTube channel can be an extremely rewarding experience. But before you get started, there are some important things to consider. In this blog post, we will go over the basics of starting your own channel and what you'll need to consider before you get started!
Decide on the type of content you will create
You can make a variety of content for your YouTube channel, but to ensure success, we recommend deciding on one specific type of video first. If you do not know what kind of videos you want to create, that is okay! One way to discover the best option is by discovering which YouTubers have channels similar to yours and doing research into their process. This will help give your insight as far as what types of videos are most popular with viewers in your niche.
How often will you post?
The frequency of your content is important. One way to know how often you will post on YouTube is through research and by understanding the needs of your audience. For example, a channel focused on beauty may post new videos every week while a channel focusing on mobile gaming may need to post short clips every day.
Decide how you will monetize your channel
There are many different ways to make money off of your YouTube channel. Many YouTubers choose to only monetize their videos when they reach a certain number of views or subscribers, while others prefer to offer ads in all of their video content. However, it is important that you do not try and fit yourself into an ad model if it’s just not right for you! There are plenty of other options out there like Patreon donations, brand deals,
affiliate marketing, and sponsorships
Will you start from scratch or buy a monetized YouTube channel?
You can go the completely organic route and somehow grow a following from scratch. However, these days, it's also possible to buy an already monetized YouTube channel and have the benefit of being able to start earning from your videos from the beginning.
FameMass has put together a list of providers if you're looking to go down this route. However, if you prefer to create your own channel and it's also possible to simply buy the watch time required for monetization (
source).
How will you promote your videos?
One of the most important things you need to think about when it comes to growing a YouTube channel is how you're going to promote your content. You can't expect users will find your videos organically especially if they don't know anything about you.
You'll probably want to purchase some advertising options like promoted tweets and
Facebook ads. Alternatively, consider leveraging social media influencers such as bloggers who already have an audience. While this might be expensive it can be a good way to get your content out there.
Play the long game
Regardless of how you promote your videos, you're not going to see instant results. It takes time and patience to build up an audience on YouTube that is regularly checking out your content so don't give up too soon.