The world is moving towards a technologically-driven society. With access to the internet and smartphones as part of people’s daily routine, the art and museum industry is moving towards a more competitive and easy to navigate museum experience for museum goers.

Over the past decade, museums and art galleries have its fair share of differentiated visit experiences from its visitors from all ages.

Whether they apply the conventional means of sharing additional information about their displays down to the novel means such as directing them to an online information or video, modernization is an inevitable change that the art and museum industry follows.

And along with modernization, the use of technology such as QR codes becomes the museums’ means to connect history right through the museum goers’ smartphone and Ipad screens.

Thanks to the pandemic’s push for contactless interactions, the use of QR codes has become a widespread contactless tool to manage their every transaction needs.

What is a QR code?
A Quick Response code or QR code is a type of matrix barcode that embeds more than one type of information. Unlike the use of traditional barcodes, where it can only embed text into its coding system, QR codes can store multimedia content such as images, video and files and more than one URL in one code.

As they store more than one type of data, QR codes are used in marketing and other means that require contactless engagements such as in museums and more.

How to use QR codes in museums and on art pieces?
With QR codes employed in museums and its corresponding art pieces, here are five prominent ways on how the curators use them in their art exhibitions.

1. Direct video viewing
To gain more visitors for their upcoming art exhibitions, curators incorporate the use of teaser videos for their event. And for deploying the video faster, they incorporate the use of QR codes and place it in print paper and areas where people can scan and directly view the teaser video.

2. Audio Guides
As most exhibitions are mostly accompanied by audio to set the events mood, audio guides are there to supply some interesting information right through ears. And for museum visitors to spot what area has an audio guide ready to be heard, curators and art directors display audio guide QR codes where the visitors can scan directly scan and listen to the information relayed.

3. Contactless Tour Surveys
To continually improve one’s museum efforts in providing the best visit experience, modern museums place tour survey forms in the exit points of the premise. But as some visitors tend to forget to leave their feedback, museums get fewer references for improvement.

Because of that, smart curators are incorporating the use of contactless tour surveys like Google Form QR codes to ensure no tour reviews are left unrecorded. With the assistance of their museum employees they can easily remind the guest to scan the code and leave their review without any hassle.

4. Wireless image unpacking
As a way to give the visitors an exclusive view of the art’s creation process, curators use QR codes in museums to store additional images about the artifact they are exhibiting. By just attaching them in one of the art pieces, the visitors will just scan the code and have an exclusive look of the art’s image backstory right through their phone.

5. Scavenger Hunts
To make the museum visit fun and exciting, some museums organized their own spontaneous scavenger hunts for their visitors. And with every hidden clue they embed for their visitors, the museum staff can incorporate the use of QR codes as a means to take their scavenger hunt to look more modern.

Conclusion:
As taking our information sharing means towards the world of faster data relays dictates the future of museums and more, curators are employing the use of QR codes to connect history towards technology.

By partnering with a QR code generator with logo, the curators’ vision for a contactless museum experience becomes possible.