Facebook is a great platform to grow as an individual, creator, or business. However, getting likes on the platform can turn out to be a tricky business. If you are someone who is wondering how to get attention on Facebook through likes, we got you covered.

These few simple tips and strategies will help you boost your Facebook as well as confidence. So, without further ado, let’s get started!

Understanding the algorithm

Every social networking site has an algorithm of its own. Well, that is why marketing strategies on Facebook are different than on Instagram and Twitter. There are four major key steps to the Facebook algorithm- Inventory, Signals, Predictions, and Score.

Based on this Facebook compiles your news feed. You can leverage it to work in your favor to get an organic reach with an increase in likes on your posts.

Create data-driven content

More simply, make content that is audience-tested and is likely to get attention. It includes creating posts that resonate with your audience, posts that are trending, and conversational. A great amount of engagement is visible on posts that are interactive and ask questions to the audience. It is plain psychology because due to the presence of a question the post feels more personal and directed to each reading it.

Also, content that the audience connects to such as relatable quotes and music lyrics are great caption ideas to attract more attention. Additionally, there is a social media tool called Post Planner that lets you keep track of the top-performing posts on Facebook.

Post consistently at the right time

You need to be active on Facebook to garner attention and likes. Make sure you post once every day to make yourself visible to the audience. However, posting at the right time is also important. Don’t post during peak work hours or while everyone is sleeping because it will make your post reach fewer people.

Posting after 7 pm is a safe time as most people are back from work or college and can easily pay attention to your post. Thus, consistency during the right time is crucial.

Use more visual content

Unlike Instagram, Facebook’s algorithm is not timed around how much time an individual spends on your post. People don’t like reading much on their leisure social networking platform. Thus, maximizing the use of visual content is what will help you up to your Facebook game.

Use high-resolution, quality pictures for your posts. Edit them with warm filters to make the pictures look cozy and comforting. Make informative videos with good music. Keeping these key tips in mind is going to effectively boost your likes on Facebook. You will attract more people. Ultimately, it will result in your Facebook page growing.

Use Story Bumps

A secret to revive your old or low performing posts is story bumps. The story bumping feature on Facebook is a brilliant feature to use. The plain trick insight is to embed your posts to your webpage or blog.

When you embed a post on your webpage or blog given it has decent traffic, the chances of getting likes on the post increases. Due to this Facebook prioritizes your embedded post and considers it valuable enough to resurface it on your Facebook audience’s feed.

Add a Facebook Likes Pop-Up

Creating a Facebook-like Pop-Up is a great ingredient that helps you increase likes on your posts. The app OptinMonster is popular for being a pop-up tool. It allows you to gain new leads as well as fuel Facebook likes.

So, adding a Facebook pop-up on your website or blog is an effective way to drive the audience towards your posts. However, too many pop-ups can be annoying for users. So, keep that in mind.

Go Live on Facebook

Engaging with your Facebook community is essential. Even though replying to comments and interacting with fellow Facebook users is the most recommended way, one should not overlook the Live option on Facebook.

Going live means your audience will be able to see you and engage with you immediately and directly. When you put yourself in front of your audience, they feel more connected. It drives an insane amount of crowd to readily engage with your posts leaving likes and draws significant attention.

Add tags and hashtags

The importance of tags and hashtags is omnipresent and equivalent on every social media networking platform. Use the trending hashtags, tag relevant brands and people. Also, adding location to your posts helps in increasing likes.

Facebook is a powerhouse. It has aged well with time to become a popular social media platform. It can translate a lot of opportunities for you. These tips will land you on a good path for your Facebook’s growth.