Gifting is a year-round activity and we all know that gifts are given in boxes. Truth be told, choosing the right box is equally important as choosing the gift. However, with the variating trends for custom packaging boxes, modern customers are looking for sustainable packaging. On the contrary, businesses often struggle with the development of environment-friendly and sustainable packaging. The custom packaging boxes by WeCustomBoxes are one of the fine choices, but we have curated various packaging solutions that align with the sustainability standards!

Gift Wrapping
When you have to gift someone something, there are ultimate options, such as clean cosmetics, green electronics, and rugs made from recycled clothes, and more. However, gift wrapping has to be equally sustainable. For instance, if your friend is conscious about the environment, you could add the twig from the tree; it shows them that you support their idea. On the contrary, furoshiki is the Japanese gift-wrapping technique.

This technique sheds light on the reusability of gift wrapping because it using cloth fabric rather than wrapping paper. There are special furoshiki clothes available in the gift supply aisles but you can create one as you like (from the spare fabric at home). These fabrics can be reused multiple times which reduces the waste and plays an influential role in aligning with eco-friendliness. Also, you don’t have to cut the wrapping paper anymore, yay!

Returnable Packaging
If you ever lived with your grandmother or visited her, you would remember how a milkman would deliver fresh milk to the grandma’s house in a glass bottle or a container. Well, that’s a form of returnable packaging because these bottles are returned to the milkman and he reuses them for delivery fresh milk. For the same reason, TerraCycle Loop has developed the reusability platform which is great for people who want to play a role in sustainability.

Basically, they are offering their products in a container, which can be returned after use. The company will sanitize the packaging and refill them. As far as the reusability is concerned, tote bags are also available and they are pretty easy to find. On the contrary, from the business point of view, the returnable packaging reduces the material costs. In addition, the community exposure will be positive and one can even rebrand themselves as an environmentally mindful brand.

The most interesting factor is that such businesses often receive the partner fees for the cause, hence the monetization of the sustainability. It helps enhance these efforts because it increments the participation of strong members of the community. On top of everything, the companies are aligning by the aesthetics and visually appealing to ensure consumers don’t feel that products have been made inferior while being sustainable.

Upcycling
Ranging from the DIY projects to creating art pieces from leftovers and upcycling the home décor, the upcycling trends are on a high. During the lockdown period, people have become incredibly creative with the leftovers and they have been putting their extra time to good use. The items or pieces were once considered unusable and now being transformed into practical pieces. It wouldn’t be wrong to say that some people have become the masters of upcycling.

For instance, if there are old books lying around that no one reads anymore, they can be turned into the lampstand or the knife block. For the same reason, upcycling the custom packaging with logo isn’t only eco-friendly but it has become a trend that everyone has to follow.

Minimalism
If you have been using Instagram for a long time, you would know that minimalism is the goat that everyone is trying to buy. The minimal packaging designs not only look amazing but they reduce the material costs while saving on storage. Moreover, different colors and sizes of candles are used for decoration purposes. So creative candle packaging is also safe to say curating simplicity is the hard choice, but it’s possible with innovation through the process. When it comes down to the packaging, it must have protective factors, so minor logistic issues don’t create a mess.

The packages designed with minimalism in mind must be pleasing to the eyes because people are still adapting to this change. Truth be told, there are nary decorative points that can mask up the downsides, so ensuring protection is essential. On the contrary, it’s essential to state that minimal package designs are incredibly digestible and are simple. Also, these packaging solutions strike with the need for transparency and clarity. As a result, customer trust and loyalty are enhanced.

One might not believe but opting for minimalist packaging can become a crucial part of your differentiation strategy when you are trying to gain an edge above rivals. Lastly, with the minimal packaging, the unboxing experience is enhanced (it matters) because people see the sleekness and sophistication. Also, such designs enhance the visibility of the main product, so why not?