STOCKBRIDGE, MASSACHUSETS.-From 1929 to 1961, Norman Rockwell created images for use in the advertising campaigns of three pharmaceutical companies and an optical company. These portrayals inspired us to view ourselves with optimism and to see our family doctors as kind, friendly caregivers.

 

The exhibition currently on view through May 31, 2004 at the Norman Rockwell Museum “The Picture of Health: Rockwell Paintings from the Pfizer Collection” presents a poignant series of original works created by Norman Rockwell as advertisements for the Upjohn Company. Through his use of everyday scenes, Rockwell shared the hopefulness and idealism that characterized his view on life.