DALLAS, TX.- Dallas Contemporary announces Inez & Vinoodh: Pretty Much Everything, the first institutional exhibition in the United States for the artist duo. The exhibition runs from 22 September to 23 December 2012. Commissioning sponsors for this exhibition are Nancy C. and Richard R. Rogers.

For over two decades, the meticulous and audacious imagery created by Inez van Lamsweerde and Vinoodh Matadin has challenged and inspired the field of fashion photography. In celebrating more than 25 years in the industry, the Dutch couple has created an exhibition comprised of more than 300 works. Pretty Much Everything will take over two of Dallas Contemporary's largest galleries and will open on Saturday 22 September 2012.

Dallas Contemporary director Peter Doroshenko states, “I have been following the work of Inez and Vindoodh since the late-1990s. At first glance, their images appear to be well-packaged cultural reflections. But their rhetoric has an underhanded virtuosity, capable of producing unexpected effects with a bit of black humor tossed in discreetly in the final ensemble.”

Inez & Vinoodh are regular contributors to Vogue Paris, Purple Magazine, W Magazine and V Magazine among many others and have created iconic advertising campaigns for leading fashion and fragrance brands including: Yves Saint Laurent, Christian Dior, Gucci, Chloe, Givenchy, Balenciaga, Chanel, Robeto Cavalli and Viktor & Rolf Parfum.

van Lamsweerde and Matadin's career in art is equally prolific; their work is exhibited internationally and held in public and private collections across the world. Motifs from imagery produced for commercial commissions are often carried through into their artwork and the pair regard this dialogue between commerce and art a central theme of their practice.