FRANKLIN, TENN.- The home base of pop-R&B girl group the Shindellas is a yellow two-story house thats been standing for more than a century in a pastoral Tennessee town. Inside, the groups vision board fills an entire wall with its goals for radio airplay, industry awards, television appearances, movie roles, high-profile collaborations and brand deals. On a slip of paper in the middle, the words household name are printed in marker.
Thats probably the biggest one, said Tamara Chauniece, one of its three members. Because with that comes all of this.
The Shindellas, which also include Stacy Johnson and Kasi Jones, stand out in the 2023 pop landscape: a vocal trio of women older than 30, brought together by a writing-production team, trying to reach the masses with songs that recall the glory of powerhouse girl groups 20 miles south of Nashville, in the shadow of the country music industry.
The group came to town in January 2017 to become part of Weirdo Workshop, a small music company started by writing and production team Claude Kelly and Chuck Harmony, whose credits include Mary J. Blige, Bruno Mars and Miley Cyrus. The Shindellas each hailed from very different performing backgrounds, but were drawn by Kelly and Harmonys vision for the trio a concept dating back to a session in the late 2000s, where they found themselves reminiscing about the Supremes and wondering, Where are the girl groups right now? Kelly recalled.
Their 2019 Genesis EP and 2021 debut, Hits That Stick Like Grits, remained below the radar, but the elaborately staged shows they did alongside Harmony and Kellys duo Louis York helped establish their poised, polished reputation in Tennessee. Their new album, Shindo, out Friday, has the potential to bring them to larger stages: It is their first release to receive an outside push from a label partner, Nashville indie Thirty Tigers, and first to generate a radio hit: Last Night Was Good for My Soul, a day-after-the-party jam with a disco groove, reached the Top 10 on Billboards Adult R&B Airplay chart.
The group has been preparing for a breakout moment. Coordinated stage costumes pack a walk-in closet. (The aesthetic they request from stylists is Afrofuturist and just classy, elegant, Johnson said.) In their rehearsal room, the Shindellas often perform before a mirror, scrutinizing themselves while they practice projecting stadium-scale energy and their original, crisply synchronized choreography.
Although Harmony and Kelly assembled the Shindellas, they and the group all agreed on a crucial point early: that the women should be in control of their destiny, well aware of the erasure that minimized contributions from generations of female pop and R&B acts, especially those featuring Black women. To act as if a group of women who have a powerful sense of style and artistry and songwriting and ideas should just be puppets for you doesnt work, Kelly said in an interview. It didnt work then, he added, and it definitely doesnt work now.
Before they came together, all of the trios members had developed skepticism of the Faustian bargains of the music industry. Johnson, 36, spent her youth in Chicago working with a family-run music company, singing jingles, then graduated to dance tracks. She briefly joined a girl group, but quit when she became uncomfortable with how she was asked to present herself. When Harmony, who previously had hired her to sing demos, pitched her on the concept of a trio built on demanding respect, she was intrigued.
My little sister could listen to this. My grandma could listen to this. I could sing this and turn it up, she recalled thinking of the idea. She dove into helping find the groups other voices.
Jones, 40, stood out. She had done musical theater and theme park work and booked her own overseas tours as a neo-soul singer-songwriter. But she said she had experienced predatory behavior from some producers in Los Angeles: People being sexually aggressive, going into a situation with someone you think you know well, and it turns into another thing, she said. Warily, Jones flew out to visit Weirdo Workshop, where she found the safe space shed been looking for.
Chauniece, 33, spent her childhood on the Texas gospel circuit, managed by her mother. Appearing on Season 5 of The Voice boosted her profile, but afterward she felt lost, posting videos of herself singing online that sometimes went viral before resolving to work with a small label. I dont want to be on a major label roster, get lost in the sauce, she said of her mindset at the time.
Initially, the Shindellas would tell Kelly and Harmony what they wanted to sing about and sound like, and gathered around the piano to weigh in on song ideas. Then, Chauniece said, the three women would contemplate how to interpret their parts: Anytime you hear me, its me, she said of that work. People dont consider that authorship, or they dont consider that your creative property. But it is.
On Genesis, they tried out vintage sensibilities, recalling the swinging effervescence of the Motown era and the Pointer Sisters knowing invocations of World War II-era vocal jazz. Hits That Stick Like Grits covered more stylistic territory and featured an interlude with writing credits for all three Shindellas. But on Shindo named for a made-up word they use in the studio describing that overwhelming feeling of chills, Jones said the group puts its charisma, attitude and personality up front.
The Shindellas sing about taking the lead in lust and lasting romance: announcing what they are looking for from a partner in the sleek, funky Up 2 You, demanding a lovers discretion in regard to a hook up in the slow-burning Kiss N Tell, and playfully instructing a man how to give pleasure in the bass-driven Juicy. (They helped write the latter two.) The video for Juicy is all moisturized lips and ripe fruit except for shots of Jones reading Angela Davis book Women, Race & Class, a reminder that the Shindellas are always paying attention to power dynamics.
Last Night Was Good for My Soul showcases Jones near-rapping and theatrical warmth, and she and Johnson also take their turns in the spotlight; however, the Shindellas have no lead singer. They combine their voices with pinpoint precision, often singing in softened yet self-possessed unison, then spreading into radiant, jazzy intervals.
Their recordings typically begin with piano, and Harmony later wraps exuberant dance floor rhythms or silken slow jam textures around their voices, using a combo of hand-played instruments, 80s synthesizers and drum machines, and digital sharpening.
Musically, I think to create the future, you need a healthy balance of the past and the present, he said. And I feel like live instrumentation mixed with technology is the dance in my head that Im always doing with the Shindellas. And its intricate, because I want them to be formidable. I want them to be a legacy act.
Right now, the Shindellas are focused on expanding their reach. We know that were doing music thats for everybody, Chauniece said. But when you actually see the faces of what that everybody is, its still like
Johnson finished her thought: Literally everybody.
This article originally appeared in
The New York Times.