NEW YORK, NY.-
Beats by Dr. Dre has teamed up with art and design practice Snarkitecture to create a limited edition art piece that includes the iconic Beats Studio headphone and Snarkitectures famed Pillow made from white cultured marble.
Snarkitectures approach reimagines the Beats Studio headphone as a completely matte white object. By stripping away the familiar colors and logos, the headphones are reduced to their purest form. The result is an abstracted version that appears to resemble a plaster model of the original.
The accompanying pillow provides a dedicated and memorable resting place for the headphones. Appearing as a soft form molded by the weight of the headphones, the impression remains fixed when they are removed as the folds and indentations are cast from white cultured marble, creating a moment frozen in time. Together, the headphones and pillow offer a glimpse of Snarkitectures world, where the familiar becomes extraordinary.
Formally established in 2008 as the brainchild of legendary artist and producer Dr. Dre and Chairman of Interscope Geffen A&M Records Jimmy Iovine, Beats Electronics (Beats) comprises the Beats by Dr. Dre family of premium consumer headphones, earphones, and speakers as well as patented Beats Audio software technology and streaming music subscription service Beats Music. Through these offerings, Beats has effectively brought the energy, emotion and excitement of playback in the recording studio to the listening experience and has introduced an entirely new generation to the possibilities of premium sound entertainment.
Limited supplies will be available at www.BeatsbyDre.com
beginning June 9th in the US, with Europe and Asia to follow.