LONDON.- Browns Hotel
is hosting exclusive weekly Saturday morning art tours introducing guests to the exhibitions taking place in Mayfairs leading galleries. Each week a different participating gallery director will take guests on a personal tour of some of their favourite shows and galleries, helping international art lovers navigate their way through the hundreds of private shows that collectively make Mayfair one of the worlds greatest art destinations.
The tour begins at Browns, from which point visitors will learn that Londons art world takes place not only at street level in galleries in Cork Street, but also behind the doors of magnificent period townhouses and in upstairs appointment only offices and studies. The close proximity of these galleries has created one of the worlds most vibrant art markets and these tours will demonstrate the diversity and knowledge of Mayfairs galleries and introduce visitors to the pleasures of an art world that lies beyond the gloss of the art fair and preview party. Each tour is designed to open the eyes of the visitor to a range of artworks that are diverse in nature yet complementary, and to many are yet unseen.
Browns Hotel, home to numerous notable art works by artists including Tracey Emin, Mat Collishaw, Bridget Riley and Michael Landy, recognizes that these Saturday tours come at a critical time for Londons galleries. As demand soars from international fashion chains for a Mayfair address, many galleries are being forced to relocate to upstairs offices or move to outlying districts, threatening the survival of this preeminent art district. It is hoped that by drawing attention to the significant cultural and economic impact provided by Mayfairs galleries, the hotels initiative will encourage the preservation of the galleries in Mayfair and maintain the areas unique status on the global cultural stage.
The Browns Saturday Art Tour is open to all, and costs £60 per person and includes:
Coffee/tea in The Library at Browns Hotel on arrival (10.30am - 11am)
Tour of 4 galleries in the surrounding Mayfair area, guided by one of the principals of the partaking galleries. (A member of The Concierge Team at Browns Hotel, comprised of a mix of artists and art enthusiasts, will also be in attendance on the art tours)
Set 3 course lunch in HIX Mayfair following the art tour at approximately 1pm (excluding wines)
Please note that numbers are limited to 8 guests per art tour so advance booking is recommended.
Participating galleries include Albemarle Gallery, Andrew Clayton Payne, The Belgravia Gallery, Ben Brown Fine Arts, Browse and Darby, Connaught Brown, Faggionato Fine Art, Fine Art Society, Gallery of African Art, Gazelli Art House, Hall Master Paintings, Isaac and Ede, The John Martin Gallery, John Mitchell Fine Paintings, MALLETT, Marlborough Fine Art, Messums, Pace London, Phillip Mould, Portland Gallery, Sladmore Contemporary, Thomas Williams Fine Art, Vigo Gallery and William Thuillier.