|The First Art Newspaper on the Net
||Established in 1996
|| Saturday, July 30, 2016
|Desperate art galleries gasp, give up as Chelsea rents double, big players keep getting bigger|
"Makeup on Empty Space," an exhibition at Larissa Goldston gallery which took place in 2012 while the gallery occupied a ground floor space on West 21st Street, is shown in New York, U.S., in this handout photo taken on Feb. 8, 2012. It had to leave after only nine months due to construction of a 19-story residential tower. Source: Larissa Goldston.
By: Katya Kazakina
NEW YORK (BLOOMBERG).- Fifteen years after Magdalena Sawon moved her Postmasters Gallery to Manhattans Chelsea district from SoHo, the art dealer is heading back downtown because her rent is about to double.
This is my last season here. I am unwilling to pay $30,000 a month, said Sawon, whose 3,800-square-foot gallery occupies a ground-floor space on West 19th Street.
The midsize art galleries that helped transform western Chelsea from a dead area adjoining the West Side Highway into New Yorks major art hub are being squeezed out of the neighborhood by booming real-estate development and rising rents.
The mid-range galleries are going to just vanish from Chelsea, said Sawon, who expects that anything radical or experimental will become rarer as dealers seek to cover expenses by staging more-predictable shows that do well commercially.
Anchored by the elevated High Line walkway and park, the area between 10th and 11th avenues is attracting technology and fashion companies that present tough rivals to contemporary-art galleries.
Every developer in the city wants to be in West Chelsea, said Stuart Siegel, senior vice president at CBRE, who has worked with many galleries as a commercial broker in western Chelsea since 1993. The galleries that dont own their spaces will be under pressure.
Several fashion boutiques, a CVS store and a yoga studio have moved into the area recently. Hewlett-Packard Co. has leased the building formerly occupied by the Chelsea Art Museum.
A building known as Cold Castle, where dozens of artists had studios, will be razed to make room for a 19-story residential tower.
Landlords are asking from $80 to as much as $120 a square foot for ground-floor space between 10th and 11th avenues, compared with a range of $55 to $75 in 2010, Siegel said.
Shroeder Romero recently closed its space on West 26th Street. Partners Lisa Schroeder and Sara Jo Romero said they will experiment with other models of operation, including pop-up shows and online sales.
Like a lot of our middle-tier colleagues, we were feeling overlooked, Romero said. We cant compete with David Zwirner and we are not a fresh new space anymore.
Larissa Goldston had to leave a ground-floor space on West 21st Street just nine months after relocating her gallery there from West 25th Street. Since October she has been managing the careers of her 17 artists from a small office in Chelsea.
I am desperately looking for a space I can afford, said Goldston. But there are no deals to be had.
A West 29th Street building that housed the Sean Kelly and Peter Blum galleries before they moved has been purchased by the development company Black House, which plans to construct a 13- floor luxury condo tower on the site, according to Sean Ludwick, a principal at Black House.
Christopher DAmelio closed his gallery on West 22nd Street after 17 years to join David Zwirners growing empire as a partner.
If you are a midsize gallery and want to survive, you have to keep growing, said DAmelio. Otherwise you would shrivel and disappear.
The pressure on midsize galleries comes as the big players keep getting bigger. Zwirner, with headquarters on West 19th Street, doubled his presence in Chelsea by adding a 30,000- square-foot, five-story building on West 20th Street.
Hauser & Wirth gallery opened a branch in the former Roxy disco club on West 18th Street. Many established galleries, including Larry Gagosian, Pace and Barbara Gladstone, own their spaces in Chelsea and are expanding globally.
You wont find much experimentation if the rents continue to escalate, because those kinds of galleries wont be here, said Chelsea gallerist Casey Kaplan. Theyll be priced out.
February 26, 2013
Mexican archaeologists reveal studies made on sacrificial stone found at Templo Mayor
New exhibition at Museo Picasso Málaga looks at Pablo Picasso's earliest years as an artist
Exhibition explores the fascinating history and global adventures of manuscripts through the ages
Innovative exhibition encourages visitors to explore their preferences in the Decorative Arts
Roy Lichtenstein's widow, Dorothy, recalls artist's macro diet, Miles Davis worship
Desperate art galleries gasp, give up as Chelsea rents double, big players keep getting bigger
Hermann Historica oHG offers a wide range of objects from all fields of collectibles in military history
Sotheby's announces ground-breaking arts week in Saudi Arabia: Jeddah Art Week
Curator David J. de la Torre named new Director of The Mexican Museum in San Francisco
Whyte's announces outstanding collection of works by Irish & British artists in sale to be held March 2-4
Sea Bird by Lucian Freud set to take flight at Bonhams Modern British and Irish Art Sale in London
Exceptional Chinese ceramics and works of art to be offered at Christie's New York in March
Philadelphia Museum of Art appoints Matthew Affron as Muriel and Philip Berman Curator of Modern Art
Mike Eruzione's 1980 'Miracle on Ice' game worn jersey and goal scoring stick bring $920,000+
ADAA Art Show announces highlights as show's 25th edition approaches
The Dayton Art Institute commemorates 1913 flood anniversary with trio of special exhibitions
Allentown Art Museum Director completes oversight of expansion project
Phillips announces highlights from its April New York photographs single owner sale
Christie's announces the sale of The Hildegard Schonfeld Collection of Fine Chinese Snuff Bottles
Nobel prize for discovering DNA up for auction
Most Popular Last Seven Days
1.- Western Australian Museum-led study discovers two new species of extinct kangaroos
2.- Mexican archeologists find canal under Maya pyramid: Gateway to afterlife?
3.- Drouot announces sale exclusively dedicated to Chanel jewellery
4.- Vincent Van Gogh, Claude Monet paintings seized in Malaysia graft probe
5.- First major U.S. exhibition of the "School of London" artists opens at the Getty
6.- Cambridge University: Parasites hitch ride down Silk Road
7.- World's largest collection of paper peepshows allocated to V&A
8.- "O'Keeffe, New York, and Modernism" at the Portland Museum of Art
9.- First museum exhibition devoted to the portraits of William Eggleston opens
10.- Rescued violins bring back Holocaust 'escape' tales
Museums, Exhibits, Artists, Milestones, Digital Art, Architecture, Photography,
Photographers, Special Photos, Special Reports, Featured Stories, Auctions, Art Fairs,
Anecdotes, Art Quiz, Education, Mythology, 3D Images, Last Week, .
|Royalville Communications, Inc|
Tell a Friend
Dear User, please complete the form below in order to recommend the Artdaily newsletter to someone you know.
Please complete all fields marked *.