The First Art Newspaper on the Net   Established in 1996 United States Thursday, October 18, 2018

Kentucky biblical museum ad campaign features dinosaurs
A billboard in Louisville, Ky., shows a new ad campaign for the Creation Museum, on June 11, 2012. A new nationwide billboard ad campaign is using dinosaurs to attract visitors to the Bible-based center near Cincinnati. The museum has exhibits that challenge evolution science and promote a literal interpretation of the Old Testament's creation story. AP Photo/Dylan Lovan.

By: Dylan Lovan, Associated Press

LOUISVILLE, KY (AP).- A Kentucky museum where dinosaurs roam the biblical Garden of Eden is unveiling a national billboard campaign featuring the popular prehistoric reptiles.

The cartoon billboards for the Creation Museum are appearing in several cities including Chicago, San Francisco and Houston and feature colorful dinosaurs drawn in a vintage comic book style.

The popular attraction in northern Kentucky that opened in 2007 has drawn controversy and thousands of visitors with exhibits that challenge evolution and present the Old Testament's creation story.

Dinosaurs are at the center of campaign because they get the public's attention, said Ken Ham, founder of the Christian ministry Answers in Genesis.

"People love dinosaurs," Ham said. "Whenever a dinosaur exhibit comes to town, people are fascinated by that."

Ham said there are 20 different billboard styles, though some feature other prehistoric animals like mastodons. A billboard near Interstate 64 in Louisville features a flying pterodactyl and says the museum is "101 miles ahead." So far the signs have appeared in 25 states.

The high-tech museum near Cincinnati has animatronic dinosaurs, models and fossils, and teaches that the giant reptiles were created by God in a matter of days along with all other living things a few thousand years ago. Paleontologists say fossil evidence shows dinosaurs were present on the earth tens of millions of years ago, well before humans arrived.

Science educators that have long criticized the museum and said the Creation Museum's campaign is meant to attract young people interested in dinosaurs to a place that delivers a religious message and a version of history that conflicts with scientific findings.

"It's a hook, it's a bait to get people to say, 'Hey let's go to that museum' — and then the other message is brought out," said Steven Newton, a program director at the National Center for Science Education in Oakland, Calif.

Dinosaurs have been a draw to other museums and destinations for years. Perhaps the most notable is the Tyrannosaurus Rex fossil known as "Sue" at Chicago's Field Museum. In Kentucky, the Louisville Zoo is running a temporary exhibit this year with 12 dinosaur models and a fossil dig for children.

Newton said science centers should be employing powerful marketing strategies like the Creation Museum's campaign.

"I think it's a real shame that there aren't science museums that are competing in the same way, with the same sort of advertising with the same sort of budgets," he said.

Ham said Answers in Genesis spent about a half-million dollars on the campaign, but is asking museum members to chip in and sponsor more billboards to get them up in other sites.

Mary Allen, who lives near the Louisville billboard, said her 3-year-old grandson first noticed the pterodactyl sign, calling it "the big bird."

Allen said the sign is eye-catching, but said she hasn't visited the Creation Museum because "I just don't think that's how the world was created."

Copyright 2012 The Associated Press.

Today's News

June 14, 2012

More than 300 galleries from 36 countries showing works of art at Art 43 Basel

Francis Bacon's Study for Self-Portrait to lead Sotheby's June Contemporary Art Evening Auction

"Mantegna to Matisse: Master Drawings from the Courtauld Gallery" opens in London

The Draw of the Normandy Coast opens this summer at the Portland Museum of Art

George Washington's constitution to be auctioned at Christie's books and manuscripts sale

"New to the Print Collection: Matisse to Bourgeois" opens at the Museum of Modern Art

Comprehensive Elliot Erwitt retrospective, including about 150 works, opens at Kunst Haus Wien

A sword soars: General Burnside's sword leads Bonhams June sale of arms and armor

Annie Oakley's shotgun brings $143,400 in Heritage Auctions' Wild West, Civil War & Militaria Event

Nearly 18 million visitors later, Graceland marks 30th year as tourist attraction

Helen Glazer: Temporary Presences opens at Nailya Alexander Gallery in New York

SFMOMA appoints Katie Tamony as new Director of Marketing and Communications

Hasted Kraeutler announces exhibitions by Awol Erizku and 20th century photographs show

"Sense of Place: European Landscape Photography" opens at BOZAR in Brussels

Bonhams to sell the clock that bombs could not stop and one that has not moved for 279 years

Oregon chapel's circular pipe organ is one-of-a-kind

Artist Ai Weiwei: China crushes dissenting voices

Kentucky biblical museum ad campaign features dinosaurs

OKCMOA organizes FUSION: A New Century of Glass for its 10th anniversary downtown

Most Popular Last Seven Days

1.- The Mummy poised to reclaim its title as the world's most expensive film poster

2.- Money museum showcases 1943 Cent valued at $1 million

3.- Is Robin Cunningham the Mysterious and Unknown Grafitti Artist Banksy?

4.- Freeman's autumn jewelry auction set to dazzle

5.- Phoenix Art Museum presents never-before-seen artifacts from Teotihuacan

6.- Sotheby's breaks auction record for any bottle of wine twice in one sale

7.- Buyer of shredded Banksy work goes through with deal

8.- The Frick Pittsburgh opens a major exhibition of works by Isabelle de Borchgrave

9.- Prime Minister Mark Rutte gives a history lesson in the Rijksmuseum

10.- Paris finds spot for controversial Jeff Koons tribute

Museums, Exhibits, Artists, Milestones, Digital Art, Architecture, Photography,
Photographers, Special Photos, Special Reports, Featured Stories, Auctions, Art Fairs,
Anecdotes, Art Quiz, Education, Mythology, 3D Images, Last Week, .


Ignacio Villarreal
Editor & Publisher:Jose Villarreal - Consultant: Ignacio Villarreal Jr.
Art Director: Juan José Sepúlveda Ramírez

Royalville Communications, Inc
Founder's Site. The most varied versions
of this beautiful prayer.
to a Mexican poet.

The First Art Newspaper on the Net. The Best Versions Of Ave Maria Song Junco de la Vega Site Ignacio Villarreal Site
Tell a Friend
Dear User, please complete the form below in order to recommend the Artdaily newsletter to someone you know.
Please complete all fields marked *.
Sending Mail
Sending Successful