NEW YORK, NY.- The Whitney Museum of American Art
has selected Rockwell Group for the architecture and design of its forthcoming cafe, created and operated by Danny Meyers Union Square Hospitality Group, opening this winter.
The yet-to-be-named cafe, located on the Whitneys lower level, will be open for both Museum and non-museum visitors, serving breakfast and lunch daily, as well as dinner on most Saturdays and Sundays. While the concept is still being developed, the cafe will be seasonal and committed to sourcing food from nearby farms.
We are delighted that Rockwell Group, the distinguished design and architecture firm, is designing our new cafe, said Adam D. Weinberg, the Whitneys Alice Pratt Brown Director. We couldnt ask for more talented and imaginative collaborators than Danny Meyer and David Rockwell, who have each created iconic and beloved spaces in the city. Were excited to offer a dining destination that will not only enhance the visitor experience at the Museum, but also become a welcoming spot for the entire community.
Rockwell Group was also behind the architecture of USHGs neighborhood Roman style trattoria, Maialino, in Gramercy Park. Currently in development, the contemporary design for the Whitneys cafe will blend harmoniously with the Museums renowned Marcel Breuer architecture and create a warm and inviting space for diners.
In 2009, the Whitney selected Union Square Hospitality Group to conceive the cafe, as well as USHGs catering and events business Union Square Events to serve as the Museums exclusive caterer.