NEW YORK, NY.-
The heart-stopping whoosh of a roller coaster on its downward trajectory, the sugary smell of cotton candy and salt water taffy, the sideshow barkers incessant chant to step right up and see the strangest sights on earth. All played their roles in creating indelible memories for the millions of people who visited Coney Island over the last century.
While the golden era of New Yorks most beloved amusement park has come and gone, relics of Coney Islands colorful history and photos of its amazing cast of performers move back into the spotlight in Sideshow, an exhibition running May 2-25 at The Ross Art Groups Manhattan gallery. Sideshows featured collection belongs to Dr. Robert M. Lerch, a New York City physician and longtime collector of the bizarre and unusual. The exhibition chronicles roughly the first 50 years of Coney Island whose first enclosed amusement park area opened in 1895 with additional pieces from other early 20th-century carnivals and circuses.
The backbone of the show, said Ross Art Groups owner, Mickey Ross, is the collection of 28 original architectural drawings and blueprints that conceptualized Coney Island carnival rides and structures.
The drawings were created by amusement park ride inventor and manufacturer William F. Mangels (German/American, 1867-1958) and depict such classic rides as the Whip, Loop roller coaster, and carousel horses with a mechanical function, Ross said. Like all other items in the exhibition, the architectural designs will be available for purchase.
One of the most remarkable inclusions in the collection is the assemblage of circus photos by itinerant photographer Edward J. Kelty (American, 18881967). The grouping includes a number of Keltys inimitable 11 by 20in panoramic shots of performers known collectively as the Congress of Freaks.
Kelty had a fascination for human oddities and spent 20 years following and photographing circus troupes. Once a year, the entire Ringling Brothers Freak Show cast would gather for a group shot. It was a big event, said Ross. The pictures include every imaginable type of performer sword swallowers, snake charmers, bearded ladies, fire eaters, and giants and midgets, plus aerialists and clowns. Keltys Congress of Freaks photos, which originally were sold to the performers themselves as mementos, are highly sought after by todays collectors.
Other iconic photos featured in Sideshow were taken prior to the end of World War I by Arthur S. Mole & John D. Thomas. Their technique consisted of mustering thousands of people to form aerial views of iconic symbols, such as The Statue of Liberty or Uncle Sam. Most of the photos participants were army troops who took part with the US Governments permission.
Robert Lerchs fascination for Coney Island memorabilia, arcade machines and quirky figural folk art dates back to his 1960s childhood in New York City, when he was introduced to the vast archive of pioneer collector, author and historian Frederick Fried.
I spent most of my youth living with my grandparents on West End Avenue. A kid I used to play with who lived two stories above us was Frederick Frieds son. I spent endless time in that apartment, which was so full of stuff it was barely navigable. I remember it like it was yesterday, Lerch recalled. Being around so many fascinating curiosities from carnival objects to cigar store figures had a profound effect on me.
In fact, the Fried collection not only inspired Lerch to set off on a 40-year quest for the offbeat, it also eventually ended up, in part, in his own personal collection. When Mr. Fried died, his daughter inherited his collection. I later acquired a portion of his Coney Island archive, which was considered the ultimate of its type, through a person who knew his daughter, Lerch explained.
Selected highlights from the 75-piece Sideshow exhibition include:
Coin-op machines, including Witch, a rare 1st-quarter 20th century 3-wheel slot
Cast-iron amusement park jester head and four clown shooting gallery targets
Three antique carved-wood contortionist figures on pedestals
Circa-1920 coin-op baseball trade stimulator, one of perhaps three known
Pair of 21in tall cast-iron Coke bottles, 1923, from Atlanta bottling plants fence
Game that creates figure of pig with successive rolls of dice
Rare French carnival knock-down figures
Circa-1920 electric trade stimulator of chirping, moving birds in formal wedding attire
17 x 6in salesmans sample of metal-trimmed glass coffin
Circus and other posters, including an original for the Belgian release of the
1932 film Freaks
Polychrome-painted convex carnival mirror
Carousel memorabilia and figures including carved camel
Unconventional vending machine that delivers a piece of pre-sealed cake
Anatomical aluminum model of pig with hinged opening for view of internal organs
Sideshow Exhibition and Sale featuring the collection of Dr. Robert M. Lerch (email firstname.lastname@example.org) with other select additions will be held May 2-25 at the Ross Art Groups gallery, 532 Madison Ave., 4th Floor (entry on 54th Street), New York, NY 10022.
Exhibition hours are 10 a.m. to 6 p.m., Monday through Saturday. May 2nd opening-night hours are 5-8 p.m., and as a special added attraction, several performers from Coney Island USAs Sideshows by the Seashore will be there at the gallery to entertain, pose for pictures and help raise awareness that Coney Island is back in business following the devastation of Hurricane Sandy. Dr. Robert Lerch has pledged to donate the sale proceeds from one of his rare Coney Island photographs to the nonprofit Coney Island Museum.
For additional information call 212-223-1525 or email email@example.com. Online: www.rossartgroup.com