On Sunday, March 24, the Poster museum in Hoorn
opened its doors for a special exhibition: Czech Posters From the Collection of the Lowry Family of New York City.
The posters, which date from 1898 to 1938, are a mirror of the social, economic, political and artistic influences that marked their era. The earliest images reflect the refined and elegant Art Nouveau style so popular throughout Europe at that time. Prior to the First World War, several prominent Czech poster designers reached an international audience via prominent books that published fine examples of their work. The Art Deco era is well represented, as are works by important Czech avant-garde artists.
For such a small country, Czechoslovakia (as it was then called) produced a large number of posters, owing to a combination of the countrys rich artistic legacy and strong economic climate. Even Czech fine artists, in the addition to commercial designers, contributed work to the oeuvre.
The Lowry family has built their collection of Czech posters over the past 25 years, amassing more than 1,000 piecesmaking it the largest collection in the world outside the Czech Republic. Father and son, George S. and Nicholas D. Lowry, have selected 121 highlights for the museum exhibition. These posters are among the most beautiful examples from the period, and many have never been exhibited before.
The collection grew out of the familys Czech origins and George and Nicholass mutual passion for these images. As owners of Swann Auction Galleries, they are no strangers to vintage posters, making this collection and exhibition a wonderful confluence of both personal and professional interests.
The exhibition opens on Sunday March 24 at 16: 00 CET, and the official opening will be carried out by His Excellency Ambassador of the Czech Republic in Netherlands, Jaroslav Horák. The exhibition will be up through mid-June 2013 at St. Poster museum Netherlands, Grote Oost 2 4, 1621 BW Hoorn.