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Mandela Day Installation to Debut at Grand Central Terminal's Vanderbilt Hall
The front of each word shows key messages that reveal Nelson Mandela’s values and inspires visitors to act.
NEW YORK, NY.- 46664 and the Nelson Mandela Foundation will preview a Ralph Appelbaum Associates designed interactive installation in honor of Nelson Mandela on Thursday, July 9 at 10:00 am at Grand Central Terminal’s Vanderbilt Hall, 87 East 42nd Street.

The free installation debuting to the public the afternoon of July 9 will be open daily through July 22 from 7:30 am–7:30 pm. The Mandela installation features six illuminated 3-D action words: act, listen, lead, unite, learn and speak, highlighting Nelson Mandela’s lifelong struggle against apartheid and other social injustice, and aiming to motivate our own potential for positive social change.

The front of each word shows key messages that reveal Nelson Mandela’s values and inspires visitors to act. The back of each word has detailed information about Nelson Mandela’s life, stories and speeches. “Listen” contains messages relating to his most powerful speeches; “learn” presents Nelson Mandela’s biography with iconic images; “unite” recalls inspiring stories in which Mr.

Mandela showed the importance of reconciliation; “act” explains the work of the different foundations that Nelson Mandela founded; “speak” challenges visitors to consider how they might speak up against injustice; and “lead” is a display that allows visitors to write their pledge to help at a local cause of their choice. The audio/visual experience culminates with a film highlighting key moments in Mr. Mandela’s life and showcasing his legacy.

Designer Ralph Appelbaum and the International Director of 46664, Tim Massey, will be available to speak about Mr. Mandela’s humanitarian efforts and the special events in New York surrounding Mandela Day.

The installation is part of a series of events culminating with the star-studded Mandela Day concert at Radio City Music Hall on July 18, Nelson Mandela’s 91st birthday. Tickets are now available at www.ticketmaster.com and www.mandeladay.com for the event featuring performances by Stevie Wonder, Aretha Franklin, Alicia Keys, Will.i.am, T-Pain, Josh Groban, Queen Latifah, Wyclef Jean and many more.

This celebration of Nelson Mandela’s life will serve as a global call to action for people to recognize their individual power to make an imprint and help change the world around them for the better. 46664 is calling on people around the world to support the creation of an official Mandela Day, to be held annually on July 18.




Grand Central Terminal | Nelson Mandela | Ralph Appelbaum | Stevie Wonder | Aretha Franklin | Alicia Keys | Will.i.am | T-Pain | Josh Groban | Queen Latifah |




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